Marketing

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Webinar Published By: LiveHive     Published Date: Feb 16, 2016
Creating a lean, mean selling machine is no easy task. That’s why we’ve asked inside sales expert, Sally Duby to break down four easy steps to getting your sales team in top selling shape. In this two part series, Sally will share: • The essential components of a lead process, including best practices on partnering with marketing • Creating a call cadence and contact model and how to stay on track using metrics • Steps to define buyer-based personas and ways get a prospect to respond quicker • Converting pipeline faster and best practices for closing deals
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sales process, best practices, marketing, closing deals, livehive
    
LiveHive
White Paper Published By: UpClick     Published Date: Mar 01, 2011
Intelligently routing credit cards to the right financial institutions in order to decrease declines 60+%
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transactions, credit cards, financial institutions, decline rates, capturing sales
    
UpClick
White Paper Published By: Sybase     Published Date: Dec 01, 2011
This free Sybase presentation provides a high-level overview of Complex Event Processing (CEP).
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capital markets, capital markets solutions, capital markets financial solutions, capital market solutions, capital markets software
    
Sybase
White Paper Published By: Globality     Published Date: Apr 05, 2018
Marketers have to look beyond an agency of record to find external partners with specialised capabilities that can help deliver value to their company. However, finding and vetting these new kinds of partners are significant challenges.
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globality, marketing, marketing consultant, marketing agencies, ad agencie
    
Globality
White Paper Published By: TriNet     Published Date: Jan 17, 2012
HR is a necessity when you have employees. And what could be better than taking a set of duties - which although a necessity, are not a core competence - off your plate?
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trinet, integrated hr outsourcing, in-house infrastructure, internal costs, human resources
    
TriNet
White Paper Published By: TriNet     Published Date: Jan 18, 2012
This paper acts as a well-qualified resource to support the validity of how outsourcing key HR functions can produce positive business results.
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trinet, integrated hr outsourcing, in-house infrastructure, internal costs, human resources
    
TriNet
White Paper Published By: IBM Software     Published Date: Jul 19, 2011
Use a systematic approach to select software for your planning, budgeting and forecasting needs. Read how to combine today's best practices with leading-edge technology.
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cognos, business intelligence, business intelligence software, business intelligence solution, corporate performance management
    
IBM Software
White Paper Published By: IBM Software     Published Date: Feb 08, 2011
This guide outlines a systematic approach to software evaluation and selection that aligns best practices and leading-edge technology with planning activities in an organization.
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ibm cognos, planning and budgeting, forecasting, software evaluation, business intelligence
    
IBM Software
White Paper Published By: Polarlake Reference Data Management     Published Date: Nov 16, 2010
Standards-based integration in financial services. A paper that looks at the promise of XML, Web Services and the Enterprise Service Bus as well as the various XML standards being developed for and used in the Financial Servi
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reference data management, reference data distribution, xml, web services, retirement
    
Polarlake Reference Data Management
White Paper Published By: IBM     Published Date: Jul 24, 2012
Faced with a downturn in funding due to the global economic recession, nonprofit organizations need to improve their donor management capabilities so they can compensate for the reduction of government funding and diminishing level of donor contributions. Predictive analytics provides an effective way to understand and anticipate donor needs in order to increase the success of fundraising and marketing campaigns. Using this technology, nonprofits can gain a significant return on investment by increasing donor contributions, reducing costs and building stronger donor relationships over time. In this white paper, you'll learn how predictive analytics can help nonprofits achieve their funding goals by significantly improving the way they identify, manage and build relationships with donors.
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ibm, technology, marketing, predictive analytics, donor management
    
IBM
White Paper Published By: PitneyBowes     Published Date: Sep 22, 2010
Focus on your most critical, high-value mail while streamlining the delivery of lower-value mail. As a result, your mail management volumes stay more in line with your budget.
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pitney bowes precision mail services, simplified delivery, mailing services, postage, mail management
    
PitneyBowes
White Paper Published By: Harvard Business School     Published Date: Mar 05, 2015
Capital abundance, low interest rates, and high volatility are creating new challenges and opportunities in equity markets. To succeed in this crowded and complex global landscape, you must take your investment expertise to a new level. The Private Equity and Venture Capital program at Harvard Business School explores cutting-edge industry models and related issues—from venture capital, growth equity, and buyouts to industry infrastructure, portfolio strategies, and decision-making processes.
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private equity, venture capital, investment expertise, growth equity, buyouts
    
Harvard Business School
White Paper Published By: Dun & Bradstreet     Published Date: Oct 26, 2016
After skimming through the pages of this book, you’ll learn exactly what programmatic is, why you need it, how it works, and why there’s no looking back when planning you’re next great ad campaign.
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programmatic, digital advertising, audience data, adtech buying, marketing
    
Dun & Bradstreet
White Paper Published By: Meet My Brand Tryvertising Agency     Published Date: Nov 13, 2010
Strategies Using Human Resource Executives for Brand Identity
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branding, brand identity, marketing, social media, social marketing
    
Meet My Brand Tryvertising Agency
White Paper Published By: Neustar     Published Date: Aug 20, 2012
TARGUSinfo introduces you to the buying behaviors and patterns of today's insurance consumer and explores the recent shifts impacting the acquisition and retention of policyholders.
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web optimization, visitor experience, website customization, offer customization, website segmentation
    
Neustar
White Paper Published By: SAP     Published Date: Jul 17, 2012
This white paper, produced in collaboration with SAP, provides insight into executive perception of real-time business operations in North America. It is a companion paper to Real-time Business: Playing to win in the new global marketplace, published in May 2011, and to a series of papers on real-time business in Europe, Asia-Pacific and Latin America.
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business, global market, sap, real-time business, marketplace
    
SAP
White Paper Published By: Neustar     Published Date: Aug 20, 2012
This case study shows how On Demand Verification plays an important role in increasing business and improving efficiencies for Santander.
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auto verification, loan verification, contact verification, consumer verification, real time verification
    
Neustar
White Paper Published By: Sybase     Published Date: Dec 01, 2011
This white paper shows the success of using a visual data analytics platform to monitor and manage positions/exposure in real time.
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capital markets, capital markets solutions, capital markets financial solutions, capital market solutions, capital markets software
    
Sybase
White Paper Published By: PitneyBowes     Published Date: Sep 27, 2010
By combining on- and off-site services, Pitney Bowes Management Services can help you do it all. We will help you expand your print capabilities, decrease the need for staffing and equipment, and achieve dramatic cost savings.
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pitney bowes management services, on-site, off-site printing, print center operations, mail
    
PitneyBowes
White Paper Published By: Success Factors     Published Date: Aug 22, 2012
This white paper discusses six ways to connect with high-quality candidates-from using high-quality descriptions to managing recruiting on the go, using social tools, forecasting your needs, partnering with learning managers, boosting your brand, and more. Learn how to use these approaches in your candidate search. Download your white paper today.
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successfactors, sap, best practices, recruiting manager, talent powerhouse
    
Success Factors
White Paper Published By: IBM     Published Date: Sep 30, 2015
Transform customer relationships and improve profitability
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big data, digital banking, customer relationships, customer information, profitability
    
IBM
White Paper Published By: Jason Swenk     Published Date: May 02, 2011
This paper briefly defines social CRM, explains its value and sets forth some best practices and common pitfalls to avoid. Finally, a case study is presented as a best practices example of social CRM strategy
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social crm, technology platform, workflow, business intelligence, collaborative communities
    
Jason Swenk
Free Offer Published By: Dun & Bradstreet     Published Date: Oct 24, 2016
We hope this insight into how your colleagues and peers use programmatic helps you make better decisions about your own future advertising methods.
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programmatic, digital advertising, b2b marketing, marketing data, marketing
    
Dun & Bradstreet
Webinar Published By: IBM     Published Date: Jul 24, 2012
Join fundraising consultant and author Joshua Birkholz and IBM for an overview of the impact predictive analytics can have on your fundraising programs. We'll explore how this data-based approach can help you
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ibm, technology, business, fundraising, analytics
    
IBM
White Paper Published By: Intacct Corporation     Published Date: Jan 06, 2011
By embracing new-breed financial software solutions, organizations of all sizes are achieving and enjoying the unprecedented flexibility of anytime/anywhere instant-access to financial data, reports, transactions, and analysis.
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intacct corporation, accounting and financial software, roi, auditing, insurance
    
Intacct Corporation
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