In this exclusive Socialbakers report, we look at how media companies can use competitive analytics and better content optimization strategies to drive interactions and site visits - crucial metrics for anyone involved in audience growth and development in the industry.
In this exclusive Socialbakers report, we look at how National Geographic uses competitive analytics and content optimization strategies to keep up with audiences and remain one of the most engaging social brands in the world.
Enterprises tend not to view project management as a holistic process. Much like the disparate systems they have in place, they see a disparate collection of issues.
They typically look to solve specific pain points with single applications. Rather than migrate an entire enterprise to a new system, they are looking to manage a problem spot and have it flow into a specific component (e.g., cost, human capital leverage, or how demand is driven) as needed. In many cases, however, the pain points are symptoms of a larger issue, and to remove them the situation must be viewed in the context of the full project life cycle. Oracle Project Portfolio Management (PPM) Cloud, part of the integrated suite that is Oracle ERP Cloud, not only does this, but it’s also built with the user in mind… solving the PPM pain points through role-based analytics, social collaboration, optimization, costing, control, and mobile solutions for today’s project team.
Published By: Genesys
Published Date: Feb 27, 2018
PureCloud was designed to simplify the way you manage customer relationships. It’s powerfully simple, fast and intuitive. But you don’t have to take our word for it. Get a better look at the benefits and tools of Genesys PureCloud in a new report by Nucleus Research. For their study, Nucleus examined past and current customer experiences, breadth of functionality and results of use.
From rapid cloud deployment to rolling software updates, PureCloud enables best-in-class customer experiences today and well into the future. Read the full report to learn more about:
• PureCloud tools like automated omnichannel routing, social channel management, outbound dialing, integration with other software and analytics and reporting.
• Benefits of the platform such as lower costs, increased flexibility, improved time to value, and better workforce optimization.
• Current customer success stories and the future of PureCloud.
B2B purchasing in a Web 2.0 world has become an interactive process driven by customers. Learn how using clickstream data to target buyers' motivations allows marketers to trigger automated processes like lead scoring and nurturing to drive better leads for sales.
"Can you prove social media is working?
86% of marketers identified measuring social media return on investment (ROI) as a top challenge. Social ROI can be daunting, but it’s also the key to winning resources and propelling your social media program forward.
So how do you calculate the ROI of your social media? We’ve created a Guide and ROI Template to do just that. Arm yourself with not only the knowledge of what's working and what's not on social media, but the numbers to prove it.
What You're Getting:
*Advice on goal-driven analysis and which metrics matter
*Insight on how to tie social data to marketing investments
*An easy-to-follow, five-step process for determining ROI
*A downloadable template to make calculations easy"
"With more than 2.3 billion active users worldwide, social media has officially gone from a ""nice-to-have"" to a ""must-have"" — and not just for consumer-facing companies.
Listen as a panel of experts has a no-holds-barred discussion of how B2B CMOs can build A+ social businesses from the top down.
In this webinar, you'll learn:
*The biggest areas of opportunity for B2B social media
*The 3 types of social CMOs
*How to manage expectations and find your internal champions
*Real-world use cases and best practices from CMOs just like you
Hear from three socially savvy CMOs with a diverse range of experiences at companies large and small: Nick Panayi, Head of Global Brand & Digital Marketing at CSC; Jason Jue, CMO at Triblio; and Jenifer Kern, CMO at Tracx."
"The social internet is big, noisy, and always in flux — which makes it really hard to know where your audience is spending their time and how to reach them there.
So, we've done the research for you. (You're welcome.)
Join us for this on-demand webinar to learn why a ""listen-first"" philosophy sets your team up to discover game-changing opportunities before your competitors do.
In this on-demand webinar, you'll learn:
*How to create your ideal social media mix
*The most up-to-date audience demographics from Facebook, Instragram, Twitter, Linkedin, Pinterest, Reddit, and more
*Top performing networks based on industry demographics
*When to adopt new networks (and when to ignore)
*Where companies like yours spend time on social media (and where the missed opportunities are)."
Get it now and see how the usage of social streaming apps is spiking. Explore metrics to help you decide whether to go paid or organic on Facebook. Discover which regions are heating up in search engine marketing. And so much more.