Whether your company has been selling online for 20 minutes or 20 years, you are
undoubtedly familiar with the PCI DSS (Payment Card Industry Data Security Standard). It
requires merchants to create security management policies and procedures for safeguarding
customers’ payment data.
Originally created by Visa, MasterCard, Discover, and American Express in 2004, the PCI DSS
has evolved over the years to ensure online sellers have the systems and processes in place
to prevent a data breach.
This RSR custom research report explores the impact of omnichannel methods on merchandising, marketing and the supply chain; specifically, what analytical capabilities address the challenges that omnichannel selling and fulfillment pose for retailers. Consumers today routinely begin their shopping journeys online, but complete their purchases in nearby stores, in their “home” stores or delivered directly to their doors. Retail analytics enables organizations to capture data from their customers' journeys. Retailers that successfully deliver relevant omnichannel experiences while gaining a more sophisticated understanding of demand (where and how it is initiated) will enhance their brands’ value and create compelling and profitable customer relationships.
Published By: Salsify
Published Date: Mar 15, 2019
With over 10,000 SKUs across two divisions and multiple brands, seasonal and home decor manufacturer and distributor The Gerson Companies needed a better way to organize product market data and expand across hundreds of retailers. After investing in product experience management, the company was able to centralize product information in Salsify and empower its network of independent retailer with the data needed to sell successfully online.
Featuring: Orin Borgelt, Chief Technology & Sales Officer
Learn more about the step-by-step approach The Gerson Companies team took to take control of their data and increase sales on the digital shelf:
Build a centralized, flexible, and accessible source of production information to arm all divisions of Gerson with the most up-to-date product inventory.
Meet requirements for retailers. The Gerson Companies uses Salsify to syndicate product information across the digital shelf for their B2C divisions.
Develop a new sales channels: Gerson uses Sa
Published By: Pattern
Published Date: Jan 28, 2019
As an eCommerce professional you're always looking for ways to sell more online. With Amazon capturing roughly 49.1 percent of all online retail spend in the United States it is the perfect platform to boost sales and awareness of your products. But with the number of sellers and products added to Amazon every day, how can your product rank number one in an Amazon search? Our Ultimate Guide to Amazon SEO will give you the tips and tricks you need to make the most out of your Amazon product listings and get to the top of Amazon's search results.
Published By: Red Hat
Published Date: Sep 25, 2014
When a company sells services to a consumer audience primarily through a Web user interface (UI), that Web UI had better be online and available, all the time, especially if you are an airline. Such is the real-world scenario that faces Chris Skretowski, Linux Specialist at Devon, United Kingdom-based Flybe, Europe's largest regional airline.
Despite being a relatively small IT function, it powers a regional airline with over 1,700 employees and 55 aircraft, and the company has big ambitions, driven top down by a new CEO who believes that technology adoption and use can make a real difference in the company's bottom line. Having a board that is supportive of IT as a strategic business driver means there is lots of open air ahead for Skretowski, who is responsible for all the Linux infrastructure that front ends the company's missioncritical Web presence.
Flybe was one of the 21 companies that were interviewed for quantitative results on their operations as part of an IDC ROI analys
Many companies that sell online direct to consumers are evaluating whether they can better achieve their revenue and growth goals by either shifting their e-commerce infrastructure to the cloud, or by migrating to a more flexible and scalable SaaS solution that doesn't limit their growth. But what are some of the key considerations as you evaluate your options? Download this whitepaper to learn the 3 keys to igniting your business growth as you consider SaaS commerce solutions.
"Business buyers are shopping online as private consumers and they expect the same experience when purchasing business products and services online.
Read this white paper to learn how to:
Use B2C best practices to meet buyer expectations for enhanced online experiences
Deliver multiple combinations of products and services for faster, streamlined quoting and ordering
Support complex buying cycles and selling executions across channels and markets—and around the world"
For many years, the Magento ecommerce platform has been the retail inudtry go-to running an enterprise online store. However, when most businesses first made Magento their solution of choice, it was the only viable option out there.
Today, Magento is no longer the only option in the mid-market and enterprise retail sectors. SaaS platforms like BigCommerce have disrupted this market, allowing for deep customization, unlimited prodcuts, industry-leading average uptime of 99.99% and 100% during Cyber Week, 24/7 support, one-click application integration, and seamless product updates. All for a fraction of the cost.
Learn the five more critical differences between the two leading platforms in this white paper.
Selling isn’t about blasting prospects with generic cold emails. That mile wide and inch deep approach might have worked in 1998, but it’s not going to cut it anymore. You need to connect with your prospects on a level that shows you understand their business and their needs. Sales intelligence is the ultimate must-have in your modern, account based sales toolkit because it allows you to learn more about your prospect and, in turn, sell more successfully.Just like you wouldn’t go on a blind date without a little online stalkingresearch, you shouldn’t call a prospect without understanding who they are, where they work, and what matters to them.At the end of the day, when you understand who you’re selling to, you can solve their problems better. This creates happier customers and prospects who trust you, which leads to more closed deals and more fist bumps all around.
Published By: Red Hat
Published Date: May 20, 2014
When a company sells services to a consumer audience primarily through a Web user interface (UI), that Web UI had better be online and available, all the time, especially if you are an airline. Such is the real-world scenario that faces Chris Skretowski, Linux Specialist at Devon, United Kingdom–based Flybe, Europe's largest regional airline.
Flybe was one of the 21 companies that were interviewed for quantitative results on their operations as part of an IDC ROI analysis. This case study presents the qualitative side of the company's story.
"If you’re an online retailer, you’re already familiar with the selling power of Amazon. With more than 310 million active user accounts and 44% of all online retail sales in the US going through the marketplace, this e-commerce giant’s influential position continues to expand.
But for brands and retailers that want to succeed on Amazon, simply listing your products on the site is not nearly enough. In addition to being proactive and up-to-date with Amazon’s ever-evolving trends and requirements, you must also to take steps to ensure your products and brand stay one step ahead of competitors.
In this eBook, we’ll share some of the most important strategies that online retailers and manufacturing brands should employ to succeed on Amazon including how to optimize your search terms and listings, maximize your advertising options, keep your products competitive and more.
"Amazon is the land of plenty. It’s easy to see why more consumers start their online product searches on Amazon than Google.
But with so many moving pieces to the Amazon puzzle, it’s important to step back and see where your listings stand from your consumer’s point of view. How does the results page break down? Do your products stand out? Or are they easy to miss? Most important, do your products even show up?
In this eBook, we’ll break down the main components of the Amazon results pages and what they mean for retailers, including:
- Amazon search results
- Amazon Buy Box
- Advertising on Amazon"
"If you’re an online retailer, you’re already familiar with the selling power of Amazon. With more than 304 million active user accounts and 43% of all online retail sales in the US going through the marketplace, this e-commerce giant’s influential position continues to expand.
In this eBook, we reveal seven Amazon secrets that we’ve seen online retailers use to help them succeed on Amazon, including:
- Optimizing search terms
- Taking advantage of Amazon Prime
- Using a repricing tool
And four more!"
"Social advertising has become one of the best ways to connect with e-commerce customers and grow sales channels.
Retailers and brands are clearly aware of this shift, as evidenced by the explosion of social-focused digital marketing strategies. Two of the world’s most-frequented social platforms, Facebook and subsidiary Instagram, have proven to be the most profitable. But with more than 5 million businesses advertising each month, competition is fierce.
In this eBook, you’ll learn:
- Why Facebook and Instagram are essential to e-commerce success
- Which advertising options should be on every seller’s radar
- How to maximize your presence on these top-performing social networks"
"The days of a consistent and reliable “search, click, buy” process are long gone. In its place is often a complicated web of deliberate steps, each one inching your target consumer closer to the “buy now” button over the course of many days, weeks or months.
This continually-evolving journey is no longer a clear-cut funnel, but more of a maze. Each consumer path is unique and uncertain — which means today’s e-commerce seller hasn’t reached its full potential until it’s maintaining a strong presence at every twist and turn.
Download this eBook to learn how to leverage a wide range of marketplace and digital marketing tactics to reach consumers at any stage of their journey."
"When it comes to online sales, there are no borders: Buying is happening everywhere. And these days, the biggest profits come to those who travel.
The good news is that taking an e-commerce business across borders has never been easier. What’s more difficult, however, is knowing which channels to choose, which countries to try and which are the best methods for connecting to more global consumers.
Whether you’re new to cross-border trade or a jet-setting e-commerce pro, this white paper will break down:
- Why going global is important
- Key considerations of international e-commerce
- And much more"
"There are millions of retailers and branded manufacturers on Amazon, selling billions of products annually. That means listing your products and waiting for sales to roll in doesn’t work anymore.
If you’re on Amazon, you need to stand out.
In this eBook, we’ll walk you through everything you could want to know about Sponsored Products, why sellers are using it and how to leverage the program to stand out among the billions of products on Amazon.
We’ll also answer some of the questions we often hear about the popular program (and some questions we haven’t heard but think you may be curious about)."