With so many new advertising channels emerging, and companies broadening their consumer offerings beyond their normal vehicles, in a challenging economy, accountability of marketing spend and ROI is increasingly important to marketers.
With the economy in constant fluctuation, this white paper is especially timely. “Enhancing your infrastructure in an uncertain economy to support your SOA business initiatives” defines the challenges facing IT executives, and outlines actions they can take now to cut costs, increase productivity and get more out of existing IT investments.
Discover the unparalleled flexibility of Numara FootPrints 9 for the service desk, as well as the unique process automation capabilities for the service desk and beyond IT. You'll also learn about the fast-to-implement ITIL® service lifecycle workflow automation capabilities in Numara FootPrints 9. Ensuring a quick return on your investment, Numara FootPrints offers a very short time to production and easy customization - all without any programming. Learn more today!
New functionality in BIG-IP v10--such as resource provisioning and route domains--coupled with existing administrative domain capabilities enables IT to virtualize application delivery functions across departments. Sharing the investment in a unified application delivery solution across business constituents increases the return on investment while reducing the complexity inherent in managing multiple devices.
Download this free report to explore the potential of applying business performance management principles to advance document performance management to reduce costs; better manage documents as vital strategic, financial and information assets; and secure positive returns on investments from outsourcing. Learn more today!
Learn how to deliver lean business process management (BPM) via collaborative process-centric web applications inexpensively and quickly. You can develop applications in days rather than months, deploy in minutes and get a quick return on that precious IT investment. Define processes easily, and get them online quickly. Mashup technology for lean BPM makes it simple to build collaborative process-centric applications, without coding.
Learn how to deliver lean business process management (BPM) via collaborative process-centric web applications inexpensively and quickly.You can develop applications in days rather than months, deploy in minutes and get a quick return on that precious IT investment. Define processes easily, and get them online quickly. Mashup technology for lean BPM makes it simple to build collaborative process-centric applications, without coding.
Locally placed search advertising in the U.S. is projected to grow 30 percent over the next five years, from $4.1 billion in 2008 to $5.3 billion in 2013. According to new research by Borrell Associates, this growth will be led primarily by advertising service providers that adopt scalable technology infrastructure and recalibrate their economics to allocate more customer investment to search media spend.
"Time is money. You can't do business if you can't access your applications. I won't settle for anything less than 99.99% application availability." Steven Sommer, veteran CIO/CTO There is no aspect more critical to a business than the ability of its end users, customers, business partners and suppliers to have high availability access the corporate applications. If applications are unavailable, business ceases. And corporations know it.
Polaris Research, Inc. is a recognized leader in decomposing historical marketing results to determine ROI across the entire media landscape. Our marketing analytics and insights empower companies to optimize spending levels within and across media channels based on individual elasticity and performance to realize millions of dollars in savings. Learn more today!
Consolidation through server virtualization is a powerful agent for datacenter change, but shrinking your server footprint is just a part of the value that server virtualization brings to your IT organization. This paper explores the TCO of server virtualization, the costs that drive TCO and factors you should consider when calculating the return on your next virtualization investment.
Published By: SRC,LLC
Published Date: Jun 01, 2009
Companies spend millions of dollars every year on building data warehouses, buying business intelligence (BI) software tools and managing their analytic processes in the hope of gaining consumer insight and winning market share. Yet, many companies fail to realize the full benefits of their technology investments because they are hamstrung by the layers of expertise and the complexity of technology tools needed to integrate various data warehouses and associated tools within their existing analytic environments. Since analysis is only as good as the accessibility, timeliness and accuracy of the information being analyzed, the interoperability of any data warehouse with any analytic environment is essential to achieving insightful, actionable analysis and making better decisions.
Smaller budgets. Fewer personnel. More pressure to show value. As the recession lingers on, B2B marketers are being called upon to deliver bigger, faster, cheaper results with less resources. But the current economic climate means even companies able to make high-dollar purchases will require more touch points to nurture them through the buying process. Today's business buyers are cautiously working to make smarter, more informed decisions.
B2B Marketers can use online video to enhance the two-way dialogue with customers and prospects and strengthen the social relationship with online communities. Watch this free recorded webinar where experts from both online video and social media industries discuss ways to get started, capture ROI, and engage with online B2B audiences.
Increased processing needs means increased energy costs. In fact, power costs can often exceed hardware costs. Read this white paper and see how the pairing of new IBM System x and BladeCenter servers with the new Intel Xeon Processor 5500 series can reduce costs and improve performance.
Even with increased start-up costs, higher-end processors can offer a lower TCO thanks to better performance. This white paper shows detailed comparisons between higher- and lower-end servers with surprising results—including a 42% lower TCO and 87% faster performance for the higher-end processor.
During this recorded webcast, you'll find out how organizations are combining 3D and 2D into their brand centers and creating new ways to engage their customers. You'll learn how CGI saves money and maximizes the reuse of CAD assets and CGI artwork for a variety of emerging media. And, you'll see a product demonstration, showing the impact 3D images can have on your marketing programs. Learn more today!
Are you thinking about outsourcing your PPC Management and not sure how to really evaluate the best agency to meet your needs? With thousands of agencies to choose from, how do you make sure you hire the right company? Read this insightful whitepaper that discusses the 57 questions you should be focusing on in your pursuit for the right PPC Management agency.