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Published By: Adobe     Published Date: Sep 16, 2016
Every year, consumers demand more personalized content. But the challenge is to deliver that content across new channels, devices, and experiences. Read The Marketer’s Guide to Articulating DAM Return on Investment to learn why a digital asset management solution can be the key to delivering more content, faster. Read the Adobe white paper to learn more about: • Why you need DAM over other content storage solutions • How to make the ROI case for DAM • Companies who have used DAM for success
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adobe, digital, digital asset management, dam, digital asset management system, customer experience, roi
    
Adobe
Published By: Microsoft Office 365     Published Date: Sep 08, 2016
In conjunction with Forrester Consulting, Microsoft commissioned a Total Economic Impact study to examine the potential return on investment businesses can receive through the deployment of Office 365. To better understand the benefits, costs, and risks associated with an Office 365 implementation, we interviewed four existing customers and surveyed 72 midsized organizations about the use of Microsoft business products the SaaS platform, including Office Professional Plus, Exchange, Skype for Business, SharePoint, Yammer, and OneDrive.
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microsoft, technology, communication, return on investment, forrester consulting
    
Microsoft Office 365
Published By: Evariant     Published Date: Sep 07, 2016
Marketers face a unique challenge to allocate resources across a variety of tactics to target key audiences that need their product or service – with limited information on what combination of products or services will have the optimum impact, which target audience members are ideal fits, and what allocations will provide the best return on investment to the organization. Healthcare has its own myriad of challenges, including many local, regional, and national options for consumers, service line variations, and disparate demographics. The good news is that there is an emerging understanding of digital and multichannel marketing, and ample opportunity to define best practices, systematically calculate marketing effectiveness and return on marketing investment (ROMI), and use technology and data to create great business outcomes.
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evariant, multi-channel marketing, hospital, patient engagement, digital marketing
    
Evariant
Published By: Limelight Platform     Published Date: Sep 06, 2016
This guide will allow you to prove and improve ROI/ROO, assist in defining KPIs and showcase how to best leverage digital in today’s changing experiential marketing landscape.
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live marketing software, live lead generation, event marketing analytics, experiential marketing analytics, limelight marketing, experiential marketing software, experiential marketing, promotional events, live marketing, event marketing software, roi, roo, kpi, return on investment, analytics, data, consumer insight, events, experiences, onsite
    
Limelight Platform
Published By: Oracle     Published Date: Sep 02, 2016
Download this study to find out how cloud application projects deliver 2.1 times the ROI of on-premise ones.
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cloud, cloud computing, roi, return of investment, cloud applications, crm
    
Oracle
Published By: Pega     Published Date: Aug 12, 2016
Savvy marketers need savvy solutions. Pega Marketing is a customer-centric marketing solution that leverages predictive and adaptive analytics to provide real-time marketing offers and treatments that help drive customer lifetime value. A Forrester Consulting study found that Pega Marketing achieved an overall Return On Investment (ROI) of 438%, and more than $64 million in incremental sales. Download the Forrester Total Economic Impact™ Study to fully understand how Pega Marketing helps improve customer retention, drives incremental sales, and creates across-the-board efficiencies.
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pega, savy marketers, savy solutions, return on investment, incremental sales
    
Pega
Published By: Marketo     Published Date: Aug 02, 2016
The Definitive Guide to Lead Nurturing covers everything you need to know to get started using lead nurturing to drive revenue growth, including how to: - Create a lead nurture strategy - Nurture leads across channels - Segment a lead database - Choose appropriate content for each lead nurture track and audience - Get the most value from lead nurturing with testing and optimization - Measure and explain lead nurturing’s return on investment
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marketo, leads, lead nurturing, nurture strategy, marketing, marketing strategy
    
Marketo
Published By: Genesys     Published Date: Jul 27, 2016
The Forrester Total Economic Impact™ (TEI) study examines the potential return on investment (ROI) and benefits enterprises may realize from their investment in the Genesys Omnichannel Engagement Center Solution.
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genesys, omnichannel, contact center, customer experience, metrics, enterprise applications
    
Genesys
Published By: IBM     Published Date: Jul 15, 2016
Read this Forrester report to learn how to: 1) Increase network security, performance, and availability, 2) Reduce costs and protect your investment with Flexible Performance Licensing, 3) Evaluate the potential return on investment (ROI) your organization may realize with XGS.
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economics, forresster, ibm, security, network protection, performance
    
IBM
Published By: IBM     Published Date: Jul 14, 2016
Workiva commissioned Forrester Consulting to conduct a Total Economic ImpactTM study and examine the potential return on investment (ROI) enterprises may realize by deploying Wdesk for Controls Management. The purpose of this study is to provide readers with a framework to evaluate the potential financial impact of Wdesk on their organizations and how it can be leveraged to optimize the processes necessary to deliver Sarbanes-Oxley (SOX) compliance. This in-depth financial summary finds a 238% three-year, risk-adjusted ROI for a large auto parts retailer. Key outcomes include reduced the effort required to formulate and update processes and controls for SOX compliance resulting in a three-year benefit of $190,568, and simplified audit efforts with improved audit trails in financial controls, delivering three-year present value benefits of $128,965.
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cloud reporting, business management, economic impact, forrester, consulting
    
IBM
Published By: Cisco     Published Date: Jul 11, 2016
In June 2013, Cisco commissioned Forrester Consulting to examine the total economic impact and potential return on investment (ROI) enterprises may realize by deploying the CIsco Secure Data Center Solution. The purpose of this study is to provide readers with a framework to evaluate the potential financial impact of the Cisco Secure Data Center Solution on their organizations.
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Cisco
Published By: IBM     Published Date: Jul 06, 2016
IBM commissioned Forrester Consulting to conduct a Total Economic Impact (TEI) study and examine the potential return on investment (ROI) enterprises may realize by leveraging IBM InfoSphere Information Integration and Governance (IIG) solutions.
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ibm, total economic impact, tei study, roi, return on investment, big data data optim, ibm infosphere
    
IBM
Published By: Oracle HCM Cloud     Published Date: Jun 07, 2016
Many organizations report the need to upgrade their core HR systems within the next three years. How will organizations measure the return on investment (ROI) of their new HR solution? Learn how to measure ROI, taking into account improvements like an agile, more productive workforce, increased engagement, greater data insight and cost savings.
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Oracle HCM Cloud
Published By: IBM     Published Date: May 25, 2016
In June 2014, IBM commissioned Forrester Consulting to conduct a Total Economic Impact™ (TEI) study and examine the potential return on investment (ROI) enterprises may realize by deploying the IBM PureApplication System. The purpose of this study is to provide readers with a framework to evaluate the potential financial impact of the IBM PureApplication System on their organizations.
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ibm, middleware, ibm pureapplication, total economic impact, forrester, cloud
    
IBM
Published By: IBM     Published Date: May 25, 2016
IBM commissioned Forrester Consulting to conduct a Total Economic Impact™ (TEI) study and examine the potential return on investment (ROI) enterprises may realize by migrating from open source Java EE application servers to WebSphere Application Server (WAS) Liberty. The purpose of this study is to provide readers with a framework to evaluate the potential financial impact of a WAS Liberty migration on their organizations.
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ibm, application infrastructure, application servers, ibm was liberty
    
IBM
Published By: Dynatrace     Published Date: May 20, 2016
This report details how T-Mobile did exactly that, and how you can do the same: - Base your plan on your own business and visitor data - Correlate performance to transaction completion rate - Determine where you'll see the most return for your technology and time investment
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dynatrace, software development, devops, tmobile, digital performance, speed
    
Dynatrace
Published By: Microsoft     Published Date: May 16, 2016
Each predictive maintenance project will be unique—tailored to the needs of your business and your equipment. But at its core, the principles and considerations for a predictive maintenance solution are very similar. Download this whitepaper for a framework for getting started with your predictive maintenance projects.
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iot, internet of things, microsoft, predictive maintenance project, predictive maintenance solution, devices, return on investment
    
Microsoft
Published By: Adobe     Published Date: Apr 22, 2016
This guide is intended for creative marketing and business leaders who recognise that the current technologies and processes that support marketing cannot scale with the demand for dynamically relevant, personalised brand experiences. DAM is about more than storage. It’s a strategic enabler of digital transformation.
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marketing, return of investment, roi, digital marketing, online marketing, brand experiences, customer experience
    
Adobe
Published By: IBM     Published Date: Apr 18, 2016
IBM commissioned Forrester Consulting to conduct a Total Economic Impact (TEI) study and examine the potential return on investment (ROI) enterprises may realize by leveraging IBM InfoSphere Information Integration and Governance (IIG) solutions.
Tags : 
ibm, total economic impact, tei study, roi, return on investment, big data data optim, ibm infosphere
    
IBM
Published By: Adobe     Published Date: Apr 15, 2016
Every year, consumers demand more personalized content. But the challenge is to deliver that content across new channels, devices, and experiences. Read The Marketer’s Guide to Articulating DAM Return on Investment to learn why a digital asset management solution can be the key to delivering more content, faster. Read the Adobe white paper to learn more about: • Why you need DAM over other content storage solutions • How to make the ROI case for DAM • Companies who have used DAM for success
Tags : 
adobe, customer experience, dam return, digital asset management, return on investment, marketing
    
Adobe
Published By: IBM     Published Date: Apr 11, 2016
Find out the potential return on investment (ROI) that you could realize by deploying the IBM® PureApplication® System
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ibm, ibm pureapplication, application platform, roi
    
IBM
Published By: IBM     Published Date: Apr 06, 2016
"Achieving Application Delivery Velocity with a 482% ROI IBM commissioned Forrester Consulting to conduct their Total Economic Impact™ (TEI) study that examines and quantifies potential return on investment (ROI) for IBM UrbanCode Deploy within an enterprise DevOps environment. The study determined that a composite organization, based on the customers interviewed, experienced an ROI of 482%! Read the Forrester Consulting study and learn learn how these enterprise organizations achieved: 97% reduction in the cost of releases Reduction in the risk of failed deployments 75% faster deployment times Download Study – See how IBM UrbanCode brings deployment velocity while reducing release costs"
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ibm, ibm urbancode, forrester consulting, total economic impact, deployment
    
IBM
Published By: K2     Published Date: Apr 01, 2016
This white paper, based on the Process Excellence Network’s, “5 Ways to Transform Business Processes to Optimize Agility,” by Rob Speck, Vice President of Services at K2, focuses on what causes and drives process innovation, includes examples of organizations that have done this, and analyzes their return on investment (ROI).
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business processes, roi
    
K2
Published By: Swrve     Published Date: Mar 07, 2016
This whitepaper highlights if your mobile app strategy is killing your business and how to calculate the ROI to fix it.
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mobile app, roi, return of investment, mobile app strategy, mobility, roi calculation
    
Swrve
Published By: Swrve     Published Date: Mar 07, 2016
This practical guide lists six key tests that will deliver real ROI for your mobile business.
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mobility, mobile business, roi, return of investment, mobile devices, roi for your mobile business
    
Swrve
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