return investment

ServiceNow commissioned Forrester Consulting to conduct a Total Economic Impact™ (TEI) study and examine the potential return on investment (ROI) enterprises may realize by deploying ServiceNow Customer Service Management throughout their customer support organization. This study provides a framework for evaluating the potential financial impact of investing in ServiceNow.

Commercial airplanes are expensive and complicated machines - which means two things. First, airlines have to get the best possible return from their investment by using them as much as possible. Long-haul flights can keep an airplane in the air for up to 20 hours every day, earning money for the airline with every passing minute. However, the planes makes no money on the ground, so airlines have to maintain and service the aircraft efficiently, and get it back in the air with a new payload of passengers as quickly as possible. Therefore, the MRO (Maintenance, Repair, and Overhaul) is a critical and complex part of an airline's business and one of the key factors in making the business successful. Aircraft are the geese that lay golden eggs for the airline. So the airlines need to look after them.

While the accumulated knowledge of a portfolio manager should not be undervalued, a move toward more systematic instrument selection could ultimately enhance fund returns. This material is provided for educational purposes only and is not intended to constitute investment advice or an investment recommendation within the meaning of federal, state, or local law. Investing involves risk, including possible loss of principal. This study was sponsored by BlackRock. BlackRock is not affiliated with Greenwich Associates, LLC, or any of their affiliates. iSHARES and BLACKROCK are registered trademarks of BlackRock, Inc., or its subsidiaries. All other marks are the property of their respective owners. Prepared by BlackRock Investments, LLC, member FINRA. BlackRock, Inc. is not affiliated with The Economist. 530180

We know that great customer experiences lead to increased revenue. Happy customers are loyal customers, and loyal customers are more likely to share their positive experiences and recommend their favorite brands to people they know. But when it comes to making the connection between improved customer experience (CX) and revenue growth, CX pros often struggle to prove the value of their programs. The good news is there are many ways to show the return on investment (ROI) of customer experience initiatives. With the right measurement tactics in place, a solid business case can be developed.This guide includes definitions and formulas to measure the success of your own CX program.

There are many ways to beat the energy price rises, but hospitality operators need a way of doing it that also offers a business benefit. In this whitepaper we look at green energy, solar panels and why electric car chargers could offer your next return on investment. Download this whitepaper today to find out more about how E.ON can help your business!

Using Smartling’s robust translation management system and turnkey Global Delivery Network, NiceLabel, a leading developer of barcode and RFID labeling software, has seen a 45% increase in website leads and more than doubled its translation return on investment. In this case study, you’ll learn how NiceLabel used Smartling’s cloud-based solution to simplify, streamline, and accelerate all of its translation projects.

One third of SurveyMonkey’s customers live in a country in which English is not the primary language. Using Smartling’s translation software platform, SurveyMonkey automated its translation process in order to offer its Web application to users in their native language. In this case study, you’ll learn about Smartling’s platform enabled SurveyMonkey to launch 10 new languages in less than 6 months and see an immediate return on its investment.

Consolidation through server virtualization is a powerful agent for datacenter change, but shrinking your server footprint is just a part of the value that server virtualization brings to your IT organization. This paper explores the TCO of server virtualization, the costs that drive TCO and factors you should consider when calculating the return on your next virtualization investment.

Park West’s successful landscape business had a paper problem. The 11 separate companies (including their headquarters) created paperwork havoc for their Accounts Payable (AP) Department. They required an electronic document management alternative that could meet their criteria to standardize the process for all 11 companies. They needed this at a price that would enable them to realize return on investment in a reasonable length of time.

TMCC's Financial Aid Department (FA) stores about 14,000 hardcopy files, and processes approximately 7,000 new applications a year. FA workers were running out of space to house all of the files when they were told their office might be moved, resulting in the loss of their file room altogether. Since they are required by the U.S. Department of Education to keep files for four years (sometimes longer depending on a specific regulation) they knew converting to an electronic file system would save both time and money while serving their students better.

As a marketer, you know how critical it is to understand how your marketing efforts contribute to the bottom line. There’s a lot that goes on behind-the-scenes to generate sales pipeline and ultimately revenue. And by becoming a data-driven marketer that’s in tune with the right metrics, you can demonstrate marketing’s contribution to both. Metrics illustrate the impact that you and your team are driving in the organization, which is critical to ensure you have the budget and resources you need to deliver optimum business outcomes. Without metrics, it’s nearly impossible to measure the success of your activities and identify elements to optimize in future campaigns. And without them, there’s no way to determine your return on investment (ROI).

It’s an exciting, albeit challenging time for marketers—new channels, strategies, and technologies have empowered us to engage our buyers like never before. At the same time, due to the abundance of available information, buyer expectations have increased, leaving marketers to fight for their attention as we showcase our products and services. In response, organizations are implementing an account-based marketing (ABM) strategy. Account-based marketing offers organizations a significant return on investment (ROI) as they are faced with the need to acquire, retain, and grow high-value accounts. This comprehensive, 100+ page guide includes checklists, worksheets, examples, and advice from over 12 industry thought leaders to help marketers at any level, from beginners to experts, create and implement an effective account-based marketing strategy. Download The Definitive Guide to Account-Based Marketing to learn: • How to create a solid ABM strategy to meet your goals • What stakeholders to involve across the organization • How to identify, prioritize, and profile the right accounts • What content you need to support an ABM strategy • Which channels to leverage and how to coordinate them • How to measure the effectiveness of your ABM strategy

It’s an exciting, albeit challenging time for marketers—new channels, strategies, and technologies have empowered us to engage our buyers like never before. At the same time, due to the abundance of available information, buyer expectations have increased, leaving marketers to fight for their attention as we showcase our products and services. In response, organizations are implementing an account-based marketing (ABM) strategy. Account-based marketing offers organizations a significant return on investment (ROI) as they are faced with the need to acquire, retain, and grow high-value accounts. This comprehensive, 100+ page guide includes checklists, worksheets, examples, and advice from over 12 industry thought leaders to help marketers at any level, from beginners to experts, create and implement an effective account-based marketing strategy. Download The Definitive Guide to Account-Based Marketing to learn: How to create a solid ABM strategy to meet your goals What stakeholders to

Your company likely has a contact center that efficiently and effectively handles customer interactions via telephone calls as well as through channels such as text chat, SMS, and e-mail. Yet are you aware that the contact center handles just a fraction of the activities that impact the customer experience throughout your business?

Companies spend millions of dollars every year on building data warehouses, buying business intelligence (BI) software tools and managing their analytic processes in the hope of gaining consumer insight and winning market share. Yet, many companies fail to realize the full benefits of their technology investments because they are hamstrung by the layers of expertise and the complexity of technology tools needed to integrate various data warehouses and associated tools within their existing analytic environments. Since analysis is only as good as the accessibility, timeliness and accuracy of the information being analyzed, the interoperability of any data warehouse with any analytic environment is essential to achieving insightful, actionable analysis and making better decisions.

Seventy percent of Americans are seriously concerned about identity theft. More than two thirds of online shoppers don’t complete their purchase because of price. In the world of e-commerce, you need a targeted marketing strategy to ensure you’re offering customers the reassurance and guarantees they need to browse and buy confidently. Symantec’s Norton Shopping Guarantee gives you just that. Online stores are seeing a dramatic return on investment when they use it. For merchants and customers alike, it’s satisfaction guaranteed.

This white paper illustrates how there’s a better way to inspire consumer confidence and satisfaction, all while increasing conversions, order value, and repeat buyers on your site.

The Definitive Guide to Lead Nurturing covers everything you need to know to get started using lead nurturing to drive revenue growth, including how to: - Create a lead nurture strategy - Nurture leads across channels - Segment a lead database - Choose appropriate content for each lead nurture track and audience - Get the most value from lead nurturing with testing and optimization - Measure and explain lead nurturing’s return on investment

The cloud is gaining traction in the enterprise resource planning (ERP) market and most vendors now have a cloud offering. After examining small and medium companies that have implemented cloud ERP, Nucleus found customers were able to achieve substantial benefits, including reduced IT costs, increased employee productivity, and better inventory management. This report analyzes the benefits of cloud ERP and provides examples of how vendors helped their customers increase return on investment (ROI) and reduce total cost of ownership (TCO).

Application performance management (APM) tools allow enterprises to proactively manage their investments in bandwidth and the business-critical applications used every day. An application performance management solution is recognized as an essential component of WAN optimization-techniques that help businesses get the best possible performance from existing networks. However, building a business case for an application performance management solution requires more than a belief in its benefits. It requires some data to quantify the value of a bottom-line result. This white paper reviews ten business scenarios in which application performance management solutions are used to monitor applications across the WAN deliver a quantifiable Return on Investment (ROI). Example cases and calculations are provided for each scenario, describing how companies have quantified the value of an APM solution in that area.

"Can you prove social media is working? 86% of marketers identified measuring social media return on investment (ROI) as a top challenge. Social ROI can be daunting, but it’s also the key to winning resources and propelling your social media program forward. So how do you calculate the ROI of your social media? We’ve created a Guide and ROI Template to do just that. Arm yourself with not only the knowledge of what's working and what's not on social media, but the numbers to prove it. What You're Getting: *Advice on goal-driven analysis and which metrics matter *Insight on how to tie social data to marketing investments *An easy-to-follow, five-step process for determining ROI *A downloadable template to make calculations easy"

Cost pressures and demand for specialised, technical expertise are causing companies to re-evaluate their consulting partnerships and consider new kinds of advisers.

Microsoft commissioned Forrester Consulting to conduct a Total Economic Impact™ (TEI) study to examine the potential return on investment (ROI) enterprises may realize by shifting some or all their management and operations from on-premises, hosted, and outsourced implementations to Azure’s infrastructure-as-a-service (IaaS) offering. The purpose of this study is to give readers a framework to evaluate the potential financial impact, or ROI, of leveraging Azure IaaS for their organizations. Benefits gained by interviewed customers that migrated or re-architected some or all workloads from on-premises to IaaS include: › Greater revenue opportunities from business-to-business (B2B) and customer web channels with a solution that is more mobile and reliable, and meets scale and seasonality needs. › Increased profits from those revenues. › Improved production efficiency. › Reduced datacenter, IT resource, and outsourcing costs. › Easier and faster software and hardware management (such as p

The objective of direct response testing is to develop a campaign control (medium, offer, creative approach and more). This unique multivariate testing approach shows how to find a winning marketing strategy as quickly as possible.

Red Hat commissioned Forrester Consulting to conduct a Total Economic ImpactTM (TEI) study and examine the potential return on investment (ROI) enterprises may realize by deploying Red Hat® Virtualization. This study provides readers with a framework to evaluate the potential financial impact of Red Hat Virtualization on their organizations.