1. Meet the new healthcare consumer
The consumerization of healthcare, major demographic shifts, and the migration
to mobile and social media are tilting the balance of power away from traditional
healthcare marketers and into the hands of potential patients.
2. Online reputation is the new competitive frontier for marketers
Healthcare brands are no longer controlled by marketers. Patient feedback about
doctors and facilities online is leading to total market transparency for healthcare
consumers. CG-CAHPS surveys only go so far in providing social proof.
3. Healthcare branding is becoming hyper-local
In the search for providers, all branding is local – at the level of individual
practitioners and facilities. Proliferating points of presence on the web make this
a challenge that requires technology. But healthcare marketers who scale online
review volume and quality will be rewarded with higher search visibility.
4. Business implications
Online ratings and reviews stand between everyth
UC combines voice, email, instant messaging (IM), audio conferencing, and video conferencing with presence awareness to immediately locate and contact individuals. HP's collaborative and modular approach to UC increases business productivity, reduces risks, and reduces telecommunications costs, helping you reach people more effectively, and helping your customers and partners reach you. Learn more
IBM Lotus® Sametime® software is an award- winning platform for realtime collaboration. For years, organizations of all types have taken advantage of the Lotus Sametime platform’s powerful, security-enhanced features, such as integrated presence awareness, instant messaging (IM), Web conferencing, voice and video, to help people quickly find, reach and collaborate with each other.
Tough times require tough actions. Business as usual is not enough. In today's economic environment, you are asked to do more with less -- at lower risk. During this Webinar, you will hear from two IBM WebSphere Portal customers about how their portal solutions have helped them reduce costs, improve productivity, and grow revenue. Come prepared with questions and leave with new ideas and answers!
What defines cognitive manufacturing maturity? Our study found three stages of cognitive
manufacturing maturity. We call those organizations in the earliest stage Observers, followed
by Starters and Actives, respectively. These groups differ on two key characteristics: the
presence of an overall strategy for cognitive manufacturing, and degree of strategic execution
of multiple projects that enable higher project success and significantly fewer failed projects.
Strategy is the crucial enabler of higher maturity.
How do manufacturers get beyond the obstacles and barriers to increase cognitive
manufacturing maturity? The obstacles encountered by our respondents are tied to
organizational maturity. Overcoming them is fundamental to increase cognitive
In this report, we’ll first describe cognitive computing and how it gives rise to cognitive
manufacturing. Then, we’ll review specific study findings and recommend actions for
Published By: Red Hat
Published Date: Sep 25, 2014
When a company sells services to a consumer audience primarily through a Web user interface (UI), that Web UI had better be online and available, all the time, especially if you are an airline. Such is the real-world scenario that faces Chris Skretowski, Linux Specialist at Devon, United Kingdom-based Flybe, Europe's largest regional airline.
Despite being a relatively small IT function, it powers a regional airline with over 1,700 employees and 55 aircraft, and the company has big ambitions, driven top down by a new CEO who believes that technology adoption and use can make a real difference in the company's bottom line. Having a board that is supportive of IT as a strategic business driver means there is lots of open air ahead for Skretowski, who is responsible for all the Linux infrastructure that front ends the company's missioncritical Web presence.
Flybe was one of the 21 companies that were interviewed for quantitative results on their operations as part of an IDC ROI analys
IDC collected and analyzed data on 11 MSSPs within the 2014 IDC MarketScape worldwide managed security services market assessment. While the market arena for MSS is very broad and there are many suppliers that offer these services, IDC narrowed down the field of players that participate in worldwide MSS based on the following criteria: Service capability across the MSS life cycle; Revenue and Geographic presence.
If your company already uses Microsoft Lync for instant messaging, web presence and conferencing, you probably know that unified communications and collaboration (UC&C) means running all communications vehicles on a single, common, unified platform.
Published By: Polycom
Published Date: Jun 08, 2016
"Unified communications (UC) has been a market in the making for well over a decade, as companies look to improve corporate collaboration. One of the software leaders in the UC space is Microsoft. As organizations look past IM and presence to explore other productivity and efficiency gains that might come with Skype for Business integration, the next logical step is Enterprise Voice. In this brief, you’ll gain valuable insight into the following 3 common questions companies ask before deploying Skype for Business Enterprise Voice: 1. What are the risks of deploying Skype for Business Enterprise Voice? 2. What is the quality of Skype for Business Enterprise Voice? 3. How can Skype for Business Enterprise Voice transform my company? Step inside this whitepaper for guidance from UC industry analyst, ZK Research. "
Published By: SilverSky
Published Date: Dec 11, 2014
Forrester's 26-criteria evaluation of managed security service providers (MSSPs) included the 13 most significant vendors in the North American market that security and risk professionals can turn to for solving some of their most important security challenges. Forrester’s assessment evaluates MSS offerings based on current offering, market presence and strategy. SilverSky was named a “leader” in the report, with highest marks for delivery capabilities and services and its market presence in North America. Forrester states in the report that, “SilverSky capabilities rival those of larger companies."
Web presence is now a required option for customers accessing a business’s products and services. But more than just an option, web pages have become the face of most companies to the public. Learn
how can you take control of the Internet effect on your company’s web presence through Internet monitoring, analysis and planning.
Published By: Lumension
Published Date: Oct 20, 2014
"Just over a decade ago, the outcry over Microsoft’s security problems reached such a deafening level that it finally got the attention of Bill Gates, who wrote the famous Trustworthy Computing memo. Today, many would say that Microsoft leads the industry in security and vulnerability handling.
Now, it’s Java that’s causing the uproar. But has Oracle learned anything from Microsoft in handling these seemingly ceaseless problems? In this webinar, Randy Franklin Smith from Ultimate Windows Security will start by reviewing the wide-ranging Java security changes Oracle is promising to make. They sound so much like the improvements Microsoft made back with Trustworthy Computing that I’m amazed it hasn’t been done before! We’ll move on to discuss what you can do now to address Java security in your environment.
One of the banes of security with Java is the presence of multiple versions of Java, often on the same computer. Sometimes you really need multiple versions of Java to support appli
Published By: Polycom
Published Date: Sep 04, 2012
This brief examines telepresence in every stage of the human justice process, demonstrating how this technology can not only make services more efficient and affordable, but also more accessible - and therefore more just.
Your social media presence helps you engage consumers and stay in tune with the market. But it also paves the way for brand impersonators, counterfeiters and scammers to exploit your brand.
Download this informative white paper to understand the benefits of incorporating a brand protection component into your social media program. Learn practical, proven steps you can take to complete your social media strategy–and preserve brand health and customer trust.
Media coverage of Second Life typically favors the opinions of industry analysts and naysayers. All too often, the concerns of regular users are overlooked. In October 2007, as part of a larger survey, we asked more than 800 Second Life residents what advice they would give to real-world organizations establishing a presence in Second Life.
Published By: Location3
Published Date: Feb 07, 2019
Your Local Business Listings are part of the foundation of your online presence. Ensuring that all of your brick-and-mortar business
locations are accurately represented on directories like Google My Business, Facebook Places, Bing Places, Apple Maps and more
requires a hands-on, managed approach to local data optimization.
Security managers should evaluate MSSPs for enterprise scale operations, multinational and local presence, and effective threat management and compliance capabilities. Use this Magic Quadrant to evaluate MSSPs to support global service requirements, regional presence and leading-edge services.
Participation in social media has become a necessity. Done properly, social media can deliver new users, drive revenue and increase engagement. DML has asked its partners to share their approach to social media from a strategic standpoint and the day-to-day mechanics of managing their social presence.
Published By: BlueVolt
Published Date: May 04, 2012
It's a Dog-Eat-Company world so maximizing your partner connections is important to your organization's success. Read the Maximizing your Partner Connections: The Role of your Online Presence in Reaching Your Market white paper from BlueVolt to learn how to optimize your extended enterprise.
We at Mobify want to help you further deepen your understanding of the mobile shopping landscape and the expectations of mobile consumers. In this white paper, you’ll discover:
- Why ‘omnichannel’ is not a buzzword, but the new retail reality
- What the key differences are between smartphone and tablet users and what this means for your bottom line
- Why Millennials are a market that you can’t afford to ignore
- How your mobile presence can make or break a customer’s in- store experience
Published By: Polycom
Published Date: Apr 30, 2013
A new business reality is emerging across all segments of the business spectrum, and it is creating opportunity and challenges that must be considered and planned for today. The new reality is the product of the convergence of mobility, video, and collaboration, driven by three megatrends.
Following the U.S. Supreme Court’s landmark decision in South Dakota v. Wayfair, states may now require sellers to collect and remit indirect taxes on the basis of economic presence. In the coming months, taxpayers can expect to see a flood of additional states adopting similar standards, requiring sellers to react quickly.
Now that Quill has been overturned, what is next for sellers? Download your copy of Navigating a world without Quill, to:
• understand the business implications of the South Dakota v. Wayfair Supreme Court decision
• consider tasks necessary to determine compliance with economic nexus standards
• access a checklist for assessing how this indirect tax case impacts your organization