Analysis of 55 million product SKUs. Aggregated and anonymous data from more than one trillion visits to 4,500 retail websites. Billions of data points flowing through Adobe Experience Cloud. It’s no wonder our holiday shopping predictions are the most comprehensive and accurate in the industry.
View the report, Adobe Digital Insights 2017 Holiday Shopping Predictions, and learn:
Total forecasted online holiday revenue, broken down by day and device
Top gifts on consumers’ wish lists this holiday season
Best days for buying based on discounts and out-of-stock risks
A modular, holistic approach to change
Digital disruption is forcing companies to fundamentally rethink how they compete. You probably used to solve this challenge by buying better technology. But in today’s complex, fast-changing business world, that single-minded approach is destined for failure.
KPMG’s Technology Strategy and Selection (TSS) framework is a modular, holistic approach that drives lasting, long-term value from technology change. This article walks through the four key phases of the leading edge framework—creating a transformation vision, blueprinting the future organization, selecting the supporting technology, and implementing the new tools.
Published By: Trustpilot
Published Date: Apr 30, 2018
Having reviews is essential,
but it’s only the first step
Today, the winners in business are not always the ones
with the lowest prices or the biggest range of products. In
fact, the winners are not even always the biggest brands.
The winners are trusted companies who offer an exceptional
customer experience again and again.
Simply, the winners are those who are listening to
We all know we need reviews on our website, we know
visitors to our website want to see reviews to help them
make their buying decision.
But that is just the beginning.
Recognize the full potential that reviews have and you’ll see
an improvement in the performance of all your marketing
Published By: Marketo
Published Date: Feb 11, 2019
Lead generation has become an important strategy for modern marketers, as they strive to create demand and get their messages heard by increasingly sophisticated, multi-channel buyers. In today’s complex world, marketers should use lead generation to build brand awareness, nurture prospects and customers, qualify leads, and ultimately generate measurable revenue.
In this comprehensive, 160 page guide, we cover topics ranging from content marketing and website SEO to telesales and content syndication — all through the lens of lead generation. Packed full of checklists, charts, and thought leadership from the leading experts in marketing today, TheDefinitive Guide to Lead Generation will teach you how to collect information from prospects across every channel, and deliver the highest quality leads to your sales team.
ResizedImage389253 dog with laptop lead generation
You’ll learn how to:
Define a lead and understand his or her buying journey
Build a robust lead generation strategy t
Published By: LiveHive
Published Date: Jan 20, 2015
In today’s online and social driven world the power has shifted from the seller to the buyer. Only 47% of information used during the purchase decision comes from the supplier. This decline in face to face selling has led to a rise in screen to screen interaction. For sales reps there’s now a need to not only communicate through digital content, but also to understand the impact of the materials they share. It’s a new era and sales reps require new tools to keep up with it.
This whitepaper will show you how your sales reps can employ new methods to find out how much a prospect knows, how interested and engaged they are, and where they are in the buying process. All in real time!
Published By: Internap
Published Date: Nov 11, 2015
This colocation buyer’s guide includes a checklist of important factors to consider before choosing a provider, along with buying criteria to help you make the best decision for your infrastructure needs.
Phone systems are a critical part of any business infrastructure. While phone system buyers read the buyers guides, research the different brands, and create elaborate RFPs, there is no substitute for learning from other phone system buyers' mistakes. Here is a list of 10 regrettable mistakes businesses have made when buying a phone systems.
Over the last 10 years of optimizing online media campaigns, Response Media has established some best practices for profitable, successful email address acquisition and email database growth. Download this brief now to learn their key strategies.
Managing a sophisticated commerce marketing program requires more than a simple email marketing platform. Say goodbye to batch and blast messages and hello to relevance. Today's commerce marketers use an average of 7.2 marketing tactics to grow their business and keep shoppers coming back for more. Are you ready to add a few to your tool box?
To build or revamp your e-commerce program, you'll need tools to build subscriber lists in healthy ways, manage coupons, maximize transnational messages, and ping shoppers to remind them about whats waiting in their shopping cart. To stay ahead of the competition, you must also capture browse behavior and create triggered messages to nudge shoppers along in their buying journey, predict what a customer wants and recommend the right product. And, depending on your target audience, you may need to explore SMS.