IT is embracing to this new world of consumerized technology, with a focus on its own employees as internal customers. Explore how customer-first policies can make use of social, mobile and cloud technologies to give workers the freedom and flexibility they desire to drive company productivity. Please download the white paper for more information.
Today’s mature cloud-based ITSM solutions can give you the flexibility and agility you need—without sacrificing security, stability or performance. In this THINKstrategies, Inc. white paper, you’ll learn why businesses are moving to cloud-based ITSM and the advantages they’ve achieved. Explore how this innovative approach to IT management might be right for your organization. Please download the whitepaper to learn more.
Consumerization of IT forces enterprises to rethink their approach to IT service delivery. What does consumerization really mean and why does it matter? Understand the basics to accurately identify the practical implications and benefits for your organization. This guide explores the realities of IT Consumerization to define challenges and opportunities. Learn best practices and get actionable recommendations. Please download the whitepaper to learn more.
“Exploring Business and IT Friction: Myths and Realities,” outlines key issues that cause friction between business users and IT, such as:
• Gaps in customer satisfaction and the perceived value of services
• Inadequate IT support, which decreases productivity and revenue
• Lack of communication and ownership in how business users and IT work together to identify service levels and technology needs
See what 900 business and IT professionals had to say and get recommendations for change.
With software as a service (SaaS) you are integrating an external service, hosted by an external party, with your internal systems. The SaaS integration is a matter of connecting the clouds and well articulated interfaces defining the data that is traveling back and forth. With the right integration strategy, SaaS integration can be simple, straightforward, and easy. Moreover, it can position your IT organization to effectively leverage SaaS and migrate from one SaaS solution to another to avoid vendor lock-in. Read this information white paper to understand the things to consider when developing your integration strategy.
Analysts predict that soon, half of all new IT service desk tools will be adopted as cloud-based services. While shifting to an on-demand model can be a complex decision, requiring organizations to assess carefully the potential impact on their business operations, a growing number of companies are clearly finding the move worthwhile.
This paper explores the reasons for the rapid growth of cloud-based IT service management (ITSM) solutions and the benefits they offer for enterprises. Topics include:
• The cost savings companies can achieve by deploying ITSM solutions via the cloud, which allows better management and optimization of consumption and costs.
• Improved alignment between IT to and business, as self-service, a service catalog, collaboration, and mobility help IT expose and provide its services more effectively.
• The ability to integrate cloud and on-premise solutions to leverage existing systems while leveraging new innovations via the cloud.
• The advantages of cloud
The nature of today’s business climate means that now, more than ever, companies look for any business advantage that helps them stay ahead of the competition. Often, that means companies take such steps as creating innovative products, increasing and maintain customer loyalty, and implementing cost-control measures to realize distinct advantages.
Leading industry analysts point to two areas internally where companies can achieve the best possible advantages, by focusing on a company’s workers and work processes.
Published By: Marketo
Published Date: Aug 02, 2016
Download this ebook to learn about the benefits of customer marketing for your organization and how to:
- Design a customer marketing strategy
- Align your internal teams around your customer
- Create content to support your strategy
- Develop campaigns at scale
- Demonstrate your success with measurement
- Optimize campaigns for the future
Published By: Marketo
Published Date: May 18, 2017
Marketing automation is a technology solution that helps enable the seeding, creation, nurturing and acceleration of demand among prospects and customers (see the brief “Marketing Automation Platforms Defined”). Given that marketing automation platforms (MAPs) are an essential component of every b-to-b organization’s marketing infrastructure, organizations understand the need for these platforms, as well as their internal need for optimized processes and skills to leverage them.
However, while most b-to-b marketers understand the value of lead nurturing, lead scoring/prioritization, program and tactic level reporting, and the SiriusDecisions Demand Waterfall®, they often struggle to operationalize these processes with MAPs, which is why selecting the right MAP is imperative. In this SiriusView, we describe MAP providers’ differences to help organizations identify which MAPs best meet their needs.
Examine this map and discover the dangers from external and internal threats that might apply to you. From both internal and external threats, see what hazards exist so you can protect your livelihood.
When theft or violence is mixed with your bottom line, the damage can go way beyond physical and monetary consequences. We’ve outlined some ways you can begin eliminating both internal and external threats.
As fast-growing companies achieve greater market penetration, gain more customers and their organization grows, they often run in to a wall where internal processes struggle to keep up with continued demand. The key challenge to supporting that growth is laying the groundwork to scale the business effectively and efficiently while maintaining customer service and support.
Hosted VoIP may appeal to companies that don't want to invest scarce resources in operating their own internal telephony system. However, given the primary role of voice communications for business, companies have to ensure that a provider's service wil meet day-to-day needs and provide excellent reliability. Download this complimentary eBook to discover the six questions that companies must ask and answer before they migrate to a hosted VoIP provider. It also provides insight into how to calculate the cost of a hosted service and whether potential customers will want to add collaboration capabilities to the voice service.
"With more than 2.3 billion active users worldwide, social media has officially gone from a ""nice-to-have"" to a ""must-have"" — and not just for consumer-facing companies.
Listen as a panel of experts has a no-holds-barred discussion of how B2B CMOs can build A+ social businesses from the top down.
In this webinar, you'll learn:
*The biggest areas of opportunity for B2B social media
*The 3 types of social CMOs
*How to manage expectations and find your internal champions
*Real-world use cases and best practices from CMOs just like you
Hear from three socially savvy CMOs with a diverse range of experiences at companies large and small: Nick Panayi, Head of Global Brand & Digital Marketing at CSC; Jason Jue, CMO at Triblio; and Jenifer Kern, CMO at Tracx."
This series explores the role of modern digital technology in the evolution of manufacturing production, defined here as the value chain of internal and external contributors to the manufacture and delivery of products. Each chapter is designed to help operators visualize how they can build-out production of the future, and how to leverage help from the value chain to make faster progress.
Published By: Microsoft
Published Date: Jul 20, 2018
When you’re in the software
business, your resources can be
spread pretty thin.
You like to stay focused on building great
software, but there are always distractions—
from supporting sales opportunities to
assisting with customer deployments and
troubleshooting existing installations. With
so much time spent maintaining the status
quo, few cycles remain for modernizing your
technology, streamlining internal operations,
delivering new customer value, and
broadening your customer base.
More likely than not, your offerings are based
on an on-premises approach, forcing you and
your customers to spend considerable time
on essential requirements like infrastructure,
scalability, availability, and security. Today, you
still must deliver on those essentials, but the
solutions you’re building—or, more accurately,
the solutions you want to be building—need to
do a lot more: support millions of users, span
the globe, make sense of petabytes of data,
and wow users in new ways.
At the same time, y
Published By: Microsoft
Published Date: Jul 20, 2018
SaaS represents an opportunity for ISVs to fundamentally transform their
business to deliver greater value to customers, sell software to a broader
range of customers, and streamline their internal operations. The market for
software is quickly changing to demand this mode of delivery, as software
buyers start considering total ownership costs, ease of use, and flexibility
in their purchase decisions. ISVs need to prepare for such a transition. This
paper will discuss the benefits that stem from changes to an ISV’s business
model (how it competes in the marketplace) and operating model (how
the ISV executes on its business model) as well as suggestions on how
to prepare for a SaaS transition, based on the experience of 20 ISVs who
successfully transitioned from a traditional software licensing and delivery
model to SaaS.
Published By: Microsoft
Published Date: Jul 20, 2018
Each organization has a unique journey to the cloud based on its own starting point, its history, its
culture, and its goals. This document is designed to meet you wherever you are on that journey and
help you build or reinforce a solid foundation around cloud application development and operations,
service management, and governance.
At Microsoft, we have been on our own journey for the past decade, and over the past years we have
learned important lessons by developing our own internal and customer-facing systems. At the same
time, we've been fortunate to share the experiences of thousands of customers on their own journeys.
This document is designed to share those experiences and distill them into proactive guidance. You
do not need to follow these recommendations to the letter, but you ignore them at your peril. Our
experience has shown that a careful approach to these topics will speed you along on your
organization’s journey and avoid well understood pitfalls.
For the past severa
In today's competitive environment, sharing information and expertise can be critical in driving organizational success. To foster innovation, it's important to create collaboration communities of employees, as well as customers and partners "outside the firewall." Read this white paper to learn how to tap into both internal and external knowledge.
All enterprises dealing with private data in test environments should mask or generate test data to comply with regulations such as Payment Card Industry (PCI), the Health Insurance Portability and Accountability Act (HIPAA), Sarbanes-Oxley (SOX), and European Union (EU) as well as to protect against internal and external attacks.
Stronger Measures Have Become Essential To Defend Against Growing Attacks. Database security is the last line of defense, so it deserves greater focus on the protection of private data from both internal and external attacks than IT pros have traditionally given it.
Enabling IT equipment vendors to perform remote service on your data centers helps maximize uptime and lower TCO—but at what risk? Dial-up modems and VPNs introduce security vulnerabilities and lack sufficient auditing capabilities—making it virtually impossible to track external access and maintain data center security. Download this white paper to learn how you can manage security risks, lower service-related costs, achieve regulatory and internal compliance, and more.
Cloud computing allows companies to use IT resources as a service, taking advantage of shared applications, processing and storage managed within the cloud - either inside a private cloud at an internal data center, or in an external cloud at a service provider. Greater robustness of the virtualized servers supporting this new IT model will ensure a resilient cloud infrastructure capable of delivering "on-demand" access to users.
To manage threats to the enterprise and successfully meet compliance challenges, organizations need a comprehensive security strategy that can successfully do battle with inside as well as outside threats. Today, companies are increasingly leveraging security information management (SIM) solutions to build a clean, concise, and manageable process for dealing with the tremendous volumes of raw security information from disparate devices, applications, and databases.
Until recently, St. Vincent Heart Center used an HTML-based intranet to disseminate various types of information to its 470 employees and 200 contract workers. But information on that system wasn’t easy to find. Microsoft® Office SharePoint® Server 2007 offers the organization easy access to information—and it enhances productivity and supports increased security for confidential information. Read more about the benefits.