In the face of changing consumer demands and expectations, publishers are seeking new ways to reach and engage their audiences. With this in mind, Akamai and Telegraph Media Group combined efforts to test a hypothesis: would the optimization of image display improve page load times enough to boost session lengths and ad impressions?
96% of millennials say they still like to visit actual shops. They are also influenced more by online videos than TV advertising, and still rely on “official” reviews found in newspapers, magazines and online publications. If you want to be successful in this rapidly changing market, you need to attract millennials. Download this free research paper to find out how to attract millennials and adapt your methods to include them.
What makes millennial customers loyal? Reaching millennials isn’t your biggest retail challenge, it’s retaining them. 38% of businesses say they’re agile enough for millennials. How do you compare? Find out by downloading our latest research paper.
Published By: NuCompass
Published Date: May 26, 2016
First impressions matter, and relocations are stressful. If your new hire isn’t taken care of during the relocation process, it can lead to an early resignation, a bad candidate experience, and a poor reputation for your company.
Le consommateur d'aujourd'hui est en constante évolution. Toujours plus mobile, imprévisible et exigeant, ce nouveau consommateur a le monde à portée de main. De plus, devenu mobile, il crée et contrôle le contenu d'Internet. Avec le poids que donnent les plateformes sociales à tout consommateur, les premières impressions n'ont jamais été aussi importantes. La commodité et la flexibilité sont essentielles, au point que la meilleure expérience client est souvent celle qui comporte le moinsde contact avec le client.
A leading US-based broadcasting and publishing firm, with a market value of $17 Bn plus, creates, acquires and distributes entertainment content to global consumers over diverse platforms. The Company owns iconic media brands and has the viewership base amongst the US cable networks. The Broadcaster wanted to gain deeper insights into audience viewership patterns, advertisement impressions and sales data, in order to streamline the management of its advertisement deals. LTI's ADAPT (AD Sales Audience Prediction and tracking) solution optimized allocation, management, tracking and maintenance of advertisement air time to substantial increase in Marketing ROI.
Le consommateur d'aujourd'hui est en constante évolution. Toujours plus mobile, imprévisible et exigeant, ce nouveau consommateur a le monde à portée de main. De plus, devenu mobile, il crée et contrôle le contenu d'Internet. Avec le poids que donnent les plateformes sociales à tout consommateur, les premières impressions n'ont jamais été aussi importantes. La commodité et la flexibilité sont essentielles, au point que la meilleure expérience client est souvent celle qui comporte le moins de contact avec le client.
First impressions with your company matter, both for your new hire and what they’ll share about your employment brand. A formal onboarding programs provides a big impact, which is why they are one of today’s hottest trends.
Published By: Oracle OMC
Published Date: Aug 30, 2018
Why cast a wide net when you can spearfish instead? Target the right people based on the right attributes with the right technology – and leave wasted impressions in the dust. Learn how to segment smarter here.
Support your strategic marketing plans, bolster your budget, and stay ahead of the competition with insights into upcoming digital marketing trends. The 2015 Digital Advertising Report gives you everything you need to know about digital marketing and advertising so you can outsmart your competitors.
First impressions matter, and the right imagery can mean the difference between content that moves the needle and content that’s ignored. Read our guide Beyond 1000 Words to learn:
• Why the imagery you choose should be as strategic as the written message behind it
• How to use imagery to enhance the impact of your content marketing efforts
• What types of imagery you should use to meet your brand objectives
Get it now and see how the usage of social streaming apps is spiking. Explore metrics to help you decide whether to go paid or organic on Facebook. Discover which regions are heating up in search engine marketing. And so much more.
The average American worker sends more than 10,000 emails each year - for a company of 500, that's more than 5 million emails sent from your domain. That's 5 million brand impressions and clickable calls-to-action you could be missing out on. Employee email signatures are a massive marketing channel you've been missing out on. Here are 28 creative email signature examples used by some of the world's leading brands.
A webinar is more than just an isolated event. As any session organizer knows, much of the work (and worry) lies in sending invitations, collecting registrations, emailing reminders, recording, and distributing follow-up communications. iLinc for Webinars puts you in control of the entire process, dramatically reducing effort as well as errors.
Webinars are more than just isolated events - they are powerful, tactical tools for executing Marketing and Sales strategies. As any session organizer knows, much of the work (and worry) lies in sending invitations, collecting registrations, emailing reminders, recording, and distributing follow-up communications.
During a presentation, your confidence influences how receptive your audience is to your message. Sweating yet?
In less than a minute, your audience forms impressions of you and your credibility based on what you say and how you say it.
This brief by Matt Abrahams, communication and presentation expert, explores how you can shake your stage fright to present with confidence.
Published By: Kenshoo
Published Date: Oct 30, 2012
This white paper outlines 7 key insights from year-over-year data on the 2011 US holiday season. Read on to learn more about key metrics in the holiday season including clicks, advertising, search advertising and more.