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Published By: eROI     Published Date: Jan 23, 2007
Your customers are the most important aspect in your business - without them, you have nothing. eROI offers communication advice that can help you to maximize customer satisfaction and loyalty. Topics discussed include loyalty offers, low activity offers, surveys, and more.
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lead generation, email marketing, newsletter design, loyalty and retention, content personalization, re-engagement, re-enticement, low activity
    
eROI
Published By: [x+1]     Published Date: Jan 24, 2007
Marketers tend to be a bit long in the tooth regarding their data prowess, and often fail to acknowledge the rift between creative development and the analytics process. Find out how to increase online conversion by bridging the gap in this white paper.
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conversion testing, website analytics, analytics, user-centered design, conversion analysis, creative development
    
[x+1]
Published By: [x+1]     Published Date: Jan 24, 2007
Publishers spend millions generating content, designing user experiences, and promoting themselves as the destination of choice when people open up their browsers. In order to pay for the user's attention, they sell impressions. But who should publishers sell to? Be sure to consider the key points explained in this paper.
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online ad sale, ad sales, online ad sales, ad serving, graphical/cpm, banner advertising, prestitials
    
[x+1]
Published By: [x+1]     Published Date: Jan 24, 2007
Behavioral targeting, specifically with regards to the audience optimization process, opens a new level of accountability in the marketing space. Learn how testing and indexes such as the VPM index can make marketers more accountable for their results, paving the way for improving your marketing strategy.
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behavioral marketing, user-centered design, content personalization, conversion testing, targeting, audience targeting, behavioral targeting
    
[x+1]
Published By: Scene7     Published Date: Feb 05, 2007
This whitepaper reviews the past decade of eCommerce, highlights five key principles for eCommerce 3.0 - the coming phase of eCommerce - and illustrates tangible examples or "glimmers" that demonstrate the direction customer experience is headed in the near term to offer consumers uniquely great online shopping experiences.
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e-commerce, ecommerce, e-commerce software, content personalization, content development, user-centered design, online store, store, sell online, scene7, scene 7
    
Scene7
Published By: Concep     Published Date: Mar 26, 2007
It's a long-debated question: is email marketing an art or a science? The answer may surprise you.  Download this paper now to learn more.
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email marketing, enewsletters, enewsletter, newsletter design, deliverability, database and list managers, concep
    
Concep
Published By: Emailvision     Published Date: Mar 26, 2007
Success can be achieved by mixing up the right ingredients: list, offer, creative, format, timing. Learn about the obstacles in today's technology and how you can achieve email marketing success.
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email marketing, science, newsletter design, enewsletter, e-newsletters, e-newsletter, emailvision, deliverability, newsletter design
    
Emailvision
Published By: NovaRising     Published Date: Mar 26, 2007
There is no doubt that science is involved in email marketing, however, it is the art of that science which delivers true response.  Explore standout campaigns, the technologies they employ, and their creative techniques in this presentation.
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email marketing, newsletter design, deliverability, database and list managers, enewsletter, e-newsletter, enewsletters, e-mail marketing, novarising
    
NovaRising
Published By: Arial Software     Published Date: Aug 22, 2007
Email marketing should be considered a key component of a company’s overall marketing strategy. In the past many companies treated email marketing as an afterthought, failing to devote the talent and resources needed to affect an appreciable return on investment. To get the most out of an ongoing email marketing campaign, a quality team of knowledgeable professionals must be assembled.
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staffing, hiring, marketing, marketing manager, email marketing, email marketing manager, marketing director, staff, hire, leader, arial, arial software, graphic designer, deliverability, newsletter, enewsletter, e-newsletter, email design
    
Arial Software
Published By: Engine Ready     Published Date: Jun 08, 2007
Besides being a terrible drain on your online budget, using the wrong keywords in your PPC accounts can probably make you feel ill as you wonder how your competitors can afford to keep their listings ahead of yours. Discover how your analytics can easily cure those ills and get you on track for higher returns on your PPC investment.
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pay per click, search engine marketing, web analytics, online marketing, web marketing, internet marketing, ppc, sem, engineready, engine ready
    
Engine Ready
Published By: Schneider Electric     Published Date: Feb 12, 2018
Use of cloud computing by enterprise companiesis growing rapidly. A greater dependence on cloud-based applications means businesses must rethink the level of redundancy of the physical infrastructure equipment (power, cooling, networking) remaining on-premise, at the “Edge”. In this paper, we describe and critique the common physical infrastructure practices seen today, propose a method of analyzing the resiliency needed, and discuss best practices that will ensure employees remain connected to their business critical applications.
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Schneider Electric
Published By: Schneider Electric     Published Date: May 03, 2018
While many OEMs are aware of new technologies to make machines more energy-efficient, they are reluctant to make changes due to the perception that it will make their machines more expensive to sell. The constraints of cost reduction, usage of resources and energy reduction are becoming key drivers in the industry as consumers require manufacturers to be more “green”. This paper demonstrates how incorporating sustainable design can add value to their machines and differentiate OEMs from the competition.
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Schneider Electric
Published By: Schneider Electric     Published Date: Jun 07, 2019
Implementing prefabricated modular data centers results in well-understood benefits including speed of deployment, predictability, scalability, and lifecycle cost. The process of deploying them – from designing the data center, to preparing the site, to procuring the equipment, to installation – is quite different than that of a traditional data center. This paper presents practical considerations, guidance, and results that a data center manager should expect from such a deployment.
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predictability, scalability, life cycle cost, schneider electric, - prefabricated data center, modular data center, data center design, data center manager
    
Schneider Electric
Published By: Schneider Electric     Published Date: Jun 07, 2019
New digital technology now makes it feasible to integrate process control and SIF within a common automation infrastructure. While this can provide productivity and asset management benefits, if not done correctly, it can also compromise the safety and security of an industrial operation. Cybersecurity and sabotage vulnerability further accentuate the need for securing the safety instrumented system (SIS). Certainly, a common platform approach using similar hardware and software dedicated for control and safety functions, respectively, can provide the potential for cost savings. However, it is widely acknowledged that utilizing separate, independent, and diverse hardware/software for safety and control is the optimal way to protect against potentially catastrophic common cause and systematic design and application errors. Different vendors offer varied degrees of integration and solutions. The question is: how to provide an integrated control and safety solution with advanced functionality and productivity without compromising safety and security? And, where do users draw the line? A third-party (e.g., TÜV) certification of the hardware/software systems to IEC 61508 specifications carries significant advantages, but should this be the only criterion? How does a third-party certificate extend to the plant’s overall assignment of risk reduction credits for all independent protection layers (IPL)? Control system embedded safety logic solvers may actually increase the SIL requirements of the SIF if no credit is allowed for the distributed control system (DCS) as an IPL. Download the white paper to learn more.
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smart control, empowered operators, optimized assets, future of automation, reliability, safety, cybersecurity, operational profitability, ecostruxure plant, process automation, profitable safety, defence in depth, industrial automation, process control, process systems
    
Schneider Electric
Published By: Aventail     Published Date: Aug 21, 2009
The SSL VPN Technical Primer explains how SSL VPNs work, and includes an objective comparison of the distinguishing factors between IPSec and SSL VPN technologies. You'll learn why these two technologies, based on fundamentally different designs and methodologies, each serve specific use cases best.
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ssl, vpn, ssl vpn, comparison table, comparison guide, comparison chart, ipsec, ipsec vpn, aventail
    
Aventail
Published By: Connectus     Published Date: Aug 21, 2009
This paper discusses both the benefits and the pitfalls of the increased focus on marketing measurement, and describes how a comprehensive Marketing Intelligence strategy can be used to report on the full spectrum of marketing activities.
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marketing, email marketing, business intelligence, business analytics, analytics, analytical applications, marketing intelligence, direct response, connectus
    
Connectus
Published By: HP     Published Date: Aug 21, 2009
When deploying Microsoft Exchange Server 2003, there are a number of factors that must be addressed to ensure a successful application deployment. Click here to receive a guide to design and configuration of the EVA8000 for Exchange Server 2003 deployments.
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best practices, microsoft exchange, servers, network management, server deployment, application deployment.
    
HP
Published By: IBM     Published Date: Feb 08, 2008
Point of service is the key to every retail operation. But with e-mail marketing, in-store/self-service kiosks and more, the definition of point of service is changing. These changes create a unique opportunity to utilize advanced technologies to improve the customer experience. The IBM Retail Environment for SUSE LINUX (IRES) is designed to help retailers do just this -- while generating higher profits.
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pos, point of service, tco, marketing, customer experience, increase sales, profitability, retail, cost control, ibm
    
IBM
Published By: IBM     Published Date: Jun 19, 2008
Storage infrastructure simplification is an important step a telecommunications business can take toward meeting the needs of an on-demand business environment. The IBM System Storage DS Family can support business continuity and improve information lifecycle management with competitively priced storage options. Learn how the IBM Systems Storage DS Family is an ideal partner for businesses in the telecom industry looking for secure and resilient data storage
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ibm, storage, telecom, storage management, system storage, ds family, express seller
    
IBM
Published By: IBM     Published Date: Jun 19, 2008
Storage infrastructure simplification is an important step an electronics business can take toward meeting the needs of an on-demand business environment. The IBM System Storage DS Family can support business continuity and improve information lifecycle management with competitively priced storage options. Learn how the IBM Systems Storage DS Family is an ideal partner for businesses in the electronics industry looking for secure and resilient data storage.
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ibm, express seller, storage management, storage, infrastructure
    
IBM
Published By: IBM     Published Date: Jun 19, 2008
Lower your data center energy needs with the advanced power management of the IBM System x3550 Express rack-mount server. It helps manage risk by providing 24/7 access to your business-critical data. In addition, it's budget-friendly with a dense yet powerful design that maximizes your IT investment. Look inside the IBM System x3550 Express and see the high-performance components for yourself in this interactive tour.
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ibm, express seller, system x
    
IBM
Published By: IBM     Published Date: Jun 19, 2008
Energy costs keep going up, and IT departments must find new ways to save. The IBM Power Configurator tool is designed to show you how IBM System x and IBM BladeCenter servers offer high-performance and flexibility businesses need, plus advanced power management that keeps energy costs as low as possible. Download the Power Configurator tool and see how much savings IBM System x and IBM BladeCenter can deliver for you.
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green, ibm, system x, express seller, energy, energy efficient, green computing
    
IBM
Published By: IBM     Published Date: Jul 24, 2008
Tune into this TDWI Radio News interview, with Eric Kavanagh, to hear Karen Parrish, vice president of business intelligence solutions for IBM, as she explains Big Blue's take on the evolving industry of data warehouse appliances.
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IBM
Published By: IBM     Published Date: Aug 21, 2008
IT is becoming increasingly important in virtually every aspect of business. For enterprises to compete effectively in the marketplace, IT service management must broaden its focus and take a more holistic attitude toward IT service provision. The goal is to resolve the disconnect between IT and business within organizations in order to achieve necessary levels of resilience, control, availability and quality of service.
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ibm, ibm mi, ibm grm, service management, it management, itil, itsm
    
IBM
Published By: IBM     Published Date: Aug 21, 2008
Natural and manmade disasters have costly, far-reaching impacts on businesses. And organizations of all types are making business continuity plans that protect their data, networks, core business applications and facilities. But it’s important to build resiliency into your business operations as well your human capital. This Web seminar on Workplace Recovery will take you through the risks related to human capital resiliency and provide a framework for addressing them.
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ibm, ibm mi, ibm grm, disaster recovery, recovery, business continuity
    
IBM
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