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Published By: OracleSMB     Published Date: Jan 04, 2018
Customer loyalty matters. Loyal customers spend more, advocate more, and are the first to try new products or services. But how do you build a loyal customer base that drives profitable sales? The answer is a loyalty program that provides the data needed to support individualized experiences and show appreciation. And this is where technology can help. Move beyond paper punch cards and emails with personalized greetings. Quickly create an effective loyalty program that keeps your customers coming back for more.
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OracleSMB
Published By: Bluecore     Published Date: Jun 21, 2018
If you’re like most email marketers, you do a lot of “hurry up and wait.” Download now to learn more about a solution from Bluecore.
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Bluecore
Published By: Bluecore     Published Date: Jun 21, 2018
Learn how Bluecore helped Discount School Supply with their eCommerce Marketing.
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Bluecore
Published By: Menlo Security     Published Date: Jun 01, 2018
"Financial services institutions are high-value targets for cyberattacks because of the capital they control, the personal information on customers they maintain, and the fear an attack on a bank generates in the public. Phishing attacks on FSIs have risen steadily, especially employee credential theft - because once an employee’s credentials are stolen, cyberattackers can access customer information, employee data, even finances. While legacy security solutions claim to block up to 99.9 percent of cyberattacks, all it takes is one employee or contractor to open an email from an unknown source, download a file from a compromised website, or in any other way fall victim to a cyberattack. So, it’s time for a new approach: Isolation, also known as, remote browsing. Download this Financial Services Best Practices Guide to Isolation to learn how to best eliminate phishing attacks and web malware. "
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Menlo Security
Published By: Menlo Security     Published Date: Jun 05, 2018
"2017 was marked by a significant number of high-profile cyber breaches. Web malware and phishing played a critical role in the vast majority of these attacks. Watch this webinar to learn from two of the industry’s leading experts – Gartner Research Analyst Peter Firstbrook and Menlo Security CTO Kowsik Guruswamy: *Why web malware and phishing are so pervasive in today's cyber attacks *What the shortcomings of today’s reactive security philosophy are *Why the web continues to present a risk to businesses *How organizations rethink their security strategy moving forward"
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Menlo Security
Published By: Menlo Security     Published Date: Jun 01, 2018
"Multi-stage attacks are an increasingly popular approach used by cybercriminals. By sending a malicious attachment in a phishing email that contains an embedded URL, with no malevolent code, attackers can evade existing security solutions, like sandboxes and AV. How do you prevent these attacks before they happen? Download this white paper to find out: *How Menlo Security Labs recently isolated a multi-stage document attack *What tools, techniques and procedures ( TTPs ) are attackers using to infect victims’ devices *How Isolation can foil the attack before it can even start "
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Menlo Security
Published By: Iterable     Published Date: Sep 07, 2018
Email marketing continues to be the best digital channel for ROI, so delivering dynamic, personalized messaging to the inboxes of your customers is of the utmost importance. In fact, for 77 percent of consumers, email is the preferred messaging channel, dwarfing demand for SMS, push notifications and social media communications. When you are determining the right email marketing strategy for your business, it’s natural to wonder how the industry leaders are conducting their campaigns. A¬er all, if they’re on top, then they must be doing everything right...right? To glean best practices, we analyzed the email marketing strategies adopted by the top 100 e-retailers in the United States to study how they engage with their customers. These companies represent industries ranging from apparel and electronics, to auto parts and pet supplies, but all have the single goal of getting their users to go from inbox to checkout. We note what companies are doing across the board, as well as what spec
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Iterable
Published By: Iterable     Published Date: Sep 07, 2018
Whether they want tickets for the next Lady Gaga concert, the World Series, the Indianapolis 500, or Hamilton, people are quickly discovering that SeatGeekis the place to find the best selection and great bargains. This relative newcomer to the online ticket business has quickly grown to offer the largest inventory of live event tickets on the web, in addition offering differentiating services like best-bargain ratings and notifications when a fan’s favorite team or entertainer will be performing nearby. Email and push have been the primary channels for interacting with customers. However, according to Ben Clark, Vice President of Customer Retention, the marketing team previously struggled to deliver consistent, relevant messaging across channels because their email and push tools ran on separate platforms. The old tools were also cumbersome to use and offered limited functionality. Worse yet, they didn’t support the team’s AI driven, omni-channel marketing strategy, which includes rea
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Iterable
Published By: Oracle OMC     Published Date: Jul 16, 2018
In marketing, you’ve got to be able to pivot. Why? People are unpredictable. They delete emails you thought they’d open, ignore offers you thought they’d use, and add items to their carts before leaving them behind. Move faster and stay relevant with true multichannel fluidity.
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customer, experience, email, multichannel
    
Oracle OMC
Published By: Oracle OMC     Published Date: Oct 26, 2018
Design strategies to help you capture mobile clicks
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Oracle OMC
Published By: Proofpoint     Published Date: May 30, 2018
Email fraud is rife – business email compromise (BEC) is costing companies billions, and consumer phishing is at an all-time high. The majority of these email attacks are also preventable. Utilising the power of email authentication, Email Fraud Defence protects your organisation from all phishing attacks that spoof trusted domains. Visibility of who is sending email across your email ecosystem allows you to authorise all legitimate senders and block fraudulent emails before they reach your employees, customers and business partners. Protect your email ecosystem from today’s advanced email threats including business email compromise (BEC) and consumer phishing. Proofpoint Email Fraud Defence gives you the visibility, toolset and services needed to authorise legitimate email senders and block fraudulent messages before they reach the inbox.
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Proofpoint
Published By: Symantec.cloud     Published Date: Aug 03, 2011
This whitepaper will provide you with a better understanding of why more users are working outside of the traditional offices, why that is a challenge for it departments and why cloud-based management is ideal for mobile workers.
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symantec.cloud, symantec, symanteccloud.com, messagelabs, messagelabs.com, cta, converged threat analysis, email security, managed service, managed services, network security, email security software, managed email security, skeptic, email, email security solution, mta
    
Symantec.cloud
Published By: Mimecast     Published Date: Jun 22, 2015
So, your organization has chosen to move to Office 365. Good choice. But how do you implement it and deal with the following issues:
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microsoft office 365, offline emails, cloud backup, email security, data in the cloud, cyber attacks
    
Mimecast
Published By: Mimecast     Published Date: Jun 22, 2015
Read the report now to get the knowledge you need to plan the perfect enterprise-class Office 365 environment.
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limitations of cloud based services, third party solutions, microsoft office 365, email security, continuity, compliance, control
    
Mimecast
Published By: Mimecast     Published Date: Jun 22, 2015
Moving to an Office 365 environment can open the door to a wide range of business benefits. But what about continuity?
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email continuity, microsoft office 365, mimecast, continuity plans, email downtime
    
Mimecast
Published By: Mimecast     Published Date: Jun 22, 2015
Mimecast commissioned Forrester Consulting to examine the total economic impact and potential return on investment (ROI) enterprises may realize by deploying its Unified Email Management solution.
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unified email management, uem, mimecast, microsoft office 365, email providers, email security, archiving, continuity
    
Mimecast
Published By: AdRoll     Published Date: Dec 01, 2017
Last year, we found the vast majority of marketers are familiar with running programmatic campaigns. So when we surveyed over 1,300 marketers from Europe and North America this year, we shifted our focus and dove deeper into how they're thinking about the latest performance strategies across every stage of the marketing funnel. You will learn: • Why 57% of marketers are changing their attribution model this year • Why almost 40% of marketers spend a majority of their budgets on measurement alone • Why 69% of marketers are using dynamic email based on user behaviour • And more! See how you compare!
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performance, marketing, professionals, channels, industry, advertising
    
AdRoll
Published By: Oracle OMC     Published Date: Nov 30, 2017
Successful email marketing, demand generation, and lead management processes hinge on a modern strategy closely aligned to buyer needs and expectations across all phases of the buying process. Using a wide spectrum of digital channels, today’s buyers employ an extensive network of tools and resources to make the most informed purchase decisions. The Modern Marketing era is driven by the self-educated buyer who marketers must engage to achieve a relevant, targeted, and value-based customer experience. Marketers are increasingly enhancing their understanding of how data can fuel the delivery of meaningful interactions. This access to vast sources of information that marketers are applying to execute and achieve more refined marketing simply can’t be gleaned manually.
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Oracle OMC
Published By: MessageLabs     Published Date: May 28, 2008
So-called "redirector" or "search engine" spam emerged in late 2007 and has now grown into a significant threat to businesses. In this new MessageLabs whitepaper, learn about the latest spammer ploy to get dangerous links past traditional defenses, and how MessageLabs delivers a proven, cost-effective solution.
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spam, anti-spam, anti spam, email security, trojan, hacker, messagelabs, message labs
    
MessageLabs
Published By: MessageLabs     Published Date: May 28, 2008
Whether its spyware hidden amidst a seemingly innocuous download, a “spoofed” social networking identity, or phishing emails that gain access to valuable information, web and email-based security threats are more advanced and more covert than ever before. Learn how MessageLabs integrated web and email security services protect your business.
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MessageLabs
Published By: MessageLabs     Published Date: Aug 29, 2008
Unmanaged employee use of email and the web can subject any organization to costly risks including litigation, regulatory investigations and public embarrassment.  Download this guide and learn how to deploy clearly written Acceptable Usage Policies (AUPs) for email and web usage, supported by employee training and enforced by proven technology solutions.
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messagelabs, compliance, email policies, policy, enforce policy
    
MessageLabs
Published By: MessageLabs     Published Date: Sep 22, 2008
In this whitepaper, get a detailed look at dangerous robot networks or “botnets,” such as Sobig, StormWorm and MayDay. Understand how their creators are constantly evolving these threats to prevent detection by traditional forms of security. Finally, learn how the MessageLabs solution provides unique protection against botnets.
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botnet, bot, messagelabs, email security, malware, virus
    
MessageLabs
Published By: MessageLabs     Published Date: Sep 25, 2008
A close look at the data provides a clear picture of how spammers vary their tactics to overwhelm traditional corporate email defenses, through changes in duration, frequency and intensity among others. This whitepaper will help you understand these threats to your business, and how MessageLabs provides a unique solution.
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messagelabs, spam, data analyst, traffic, trends, anti-spam
    
MessageLabs
Published By: MessageLabs     Published Date: Sep 25, 2008
The Internet has proven to be a vital communications medium for worldwide commerce, but as an open and unprotected global network it can also present a wide range of threats that can cripple any business organization. Several years ago, most Internet threats were relatively benign examples of a young adolescent’s technical expertise but over time they have evolved into increasingly sophisticated domestic and foreign attacks that are designed to capture financial, personal, or strategic business information. Threats now come in the form of deliberately malicious acts, and exploitative opportunities for hackers and/or organized crime. The impact is serious, and the landscape of victims is getting broader every day. In response, no organization can afford to have its networks remain unprotected.
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messagelabs, online threats, security, small & medium businesses, email spam, viruses, trojan horses, worms, phishing attacks, spyware, adware, honeypots, sandboxing, the wildlist
    
MessageLabs
Published By: MessageLabs     Published Date: Oct 15, 2008
Failure to strategically manage email can be costly for any businesses. Learn about the risks of poor email management, and how to implement a comprehensive, best practices-based email retention policy.  Enforce your policy by implementing MessageLabs Managed Email Archiving Service to minimize email risks and maximize compliance with organizational, legal, and regulatory rules.  
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messagelabs, email retention, archiving, risk, compliance
    
MessageLabs
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