Published By: Magento
Published Date: Feb 13, 2018
Omnichannel isn’t about making a quicker, cheaper sale with fewer human touchpoints: it’s about creating a system which lets you to nurture your customers at every step of their buyer’s journey.
This white paper from Magento and Premier Technology Partner dotmailer describes how well connected ecommerce and marketing teams and systems are crucial for a true omnichannel approach. Download the paper to discover:
Why automated marketing messages, sent in real time, are the most effective way to communicate throughout the purchase journey
Web and email personalization tips for omnichannel merchants
Why an email address is your unique identifier
Three tried and tested marketing methods to drive customers to your site and stores
Note that by downloading this paper, you consent to receive future emails from dotmailer. You may opt-out at any time.
What opportunities are there for retailers to elevate the shopping experience and grow revenue? The Demandware Shopping Index takes a look at more than 400 million shoppers across the globe to identify trends and consider vital shopper metrics including frequency, conversion, average order values and much more. Download your free version of the Shopping Index today!
Several disruptive forces are at work across the globe, bringing in a new type of consumerism that is as personal as it is participatory. What is the impact on retailers? They’ve been forced out of their comfort zone and must extend their brand experience to wherever consumers want. Download this special report from Salesforce Commerce Cloud, formerly Demandware, for more on the democratization of retail.
It wasn’t long ago that being on the cutting edge of business meant having a website where customers could purchase your products, but that quickly changed. Soon, it wasn’t enough just to have an e-commerce presence; you had to offer an interactive and engaging customer experience (see Web 2.0).
Now the standard has shifted once again; in order to truly compete in the modern economy, your business needs to have a mobile storefront on smart phones and tablets. Without this mobile presence, you’ll lose business to competitors who have them.
With this new challenge comes high risk as well as great reward. With mobility, the client side of your applications is more important than ever. Instead of accessing your website from the safe confines of work or home, your customers can now perform sensitive transactions anywhere. As a result, mobile applications, and the devices and data they interact with, can now be more easily attacked.
IBM Commissioned Forrester Consulting to discover how developers and marketers are working together to provide customers exceptional digital experiences reliably, quickly and seamlessly. The study found that while the mandate to collaborate has been heard, there is still work to be done to move to the next level and put in place technology, processes and culture to create digital customer experience in real time.
Econsultancy’s 2017 Digital Trends report, published in association with Adobe, is based on a global survey of more than 14,000 digital marketing and ecommerce professionals across EMEA, North American and Asia Pacific markets.
This report, based on a survey of more than 2,000 digital marketers and ecommerce professionals in Asia Pacific, Europe and the US, explores the extent to which organisations are stepping up to the customer-centric approach.
A surprising 80% of the 30 million1 warehouse workers worldwide, in the field of transportation and logistics, are still using pen and paper in a physically-intensive environment that increasingly demands accuracy and real time feedback. With warehouse efficiency, so closely tied to customer satisfaction in areas like ecommerce, the low penetration of digital solutions—20% as recent as 2014, is surprising. Unless an organization has a fully automated warehouse, the job is heavily labor-intensive. VDC research reveals that as long as human labor plays a dominant role in warehousing, any technology that optimizes workflows and improves accuracy will add tremendous value
Published By: NodeSource
Published Date: Nov 10, 2017
Digital transformation is “the use of technology to radically improve performance or (business) reach. But for digital-native businesses that have never needed to make that shift — e-commerce, social media, web-based services — it involves a sharpening of that focus
combined with an ongoing evolution of process and infrastructure.
Published By: Bluecore
Published Date: Mar 04, 2019
Historically, this diversity in both product assortment and customers presented unique
challenges for Discount School Supply when it came to matching unique groups of
customers to the products that fit their needs.
Recognizing the importance of overcoming this challenge, Peter Walter, Director of
eCommerce Marketing at Discount School Supply, began the search for a solution. That
search led him directly to Bluecore.
Published By: Resonate
Published Date: May 30, 2018
The seismic shift in consumer behavior has created the slow demise of many long-established, iconic brands. The woes of brick and mortar retail have become a daily news item, with store closures and financial downturns dominating the headlines. Though low cash and heavy debt play a significant role, many point to online retail as the culprit for this decline. Retail margins on average fell to 9% last year
from 10.5% in 2012 and over that period ecommerce sales increased to 15.5% of total sales according to the Wall Street Journal. For most companies, this meant shifting towards online sales.
Published By: Riskified
Published Date: Aug 06, 2019
In the competitive world of eCommerce, online retailers must provide an optimal customer experience or risk losing business. But many are seeing their hardearned revenue fall victim to costly credit card chargebacks.
This paper outlines the key areas where businesses need to focus on as they assess their integrity practices. It also provides a steppingstone to developing a comprehensive framework that will underlie an effective business integrity strategy.
For many local merchants, offers linked to consumer credit/debit cards let you optimize your overall marketing program. Download the eBook and understand the new way for local business to attract new customers-and keep them.
Published By: Amadesa
Published Date: Apr 19, 2011
The e-tailing group and Amadesa conducted research on website conversion rate optimization through which insight was gained from 160 online merchants. Download the whitepaper now and learn the 7 secrets to successful website testing & targeting.
You need a single view of the customer, inventory orders and shipments everywhere - across all channels, from order initiation through to fulfillment, including returns. So you know exactly what you need, where you need it and when. Access the perfect order briefcase to learn how you can achieve.
ITIL provides a framework of customizable best practice initiatives that help organizations consistently deliver high-quality IT services. Effective ITIL implementation adds value to the IT infrastructure and improves business and service delivery.
Boscov’s is a family-owned retailer established over 100 years ago and has grown to a billion-dollar company. Boscov's eCommerce team partnered with Moxie to remove barriers in the online customer journey with a blend of innovative digital guidance and assisted channels that have increased sales and productivity.
Read this white paper to learn how you can realize benefits over a three year period like:
- More than $4 in business benefits from each dollar invested
- An average ROI of 308 percent
- Payback in 7.8 months
- Additional revenue of $3 million