digital age

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Published By: Marketo     Published Date: Oct 17, 2016
Let’s dig into the concept of digital marketing and how to be successful in today’s modern, complex business landscape. Download now!
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digital marketing, mobile marketing, mobile applications, online advertising
    
Marketo
Published By: Thawte     Published Date: Oct 06, 2014
Leveraging Multi-Use Digital Certificates to Simplify Certificate Management and Reduce Costs.
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san, ssl certificates, management, reduce costs, multi-use
    
Thawte
Published By: Symantec Corporation     Published Date: Oct 03, 2013
Learn how to leverage multi-use digital certificates to simplify certificate management and reduce your organization’s costs.
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symantec, security, threat, report, key findings, best practice, strategy, technology
    
Symantec Corporation
Published By: Symantec Corporation     Published Date: Feb 25, 2014
"For years, developers have known that one of the best ways to reassure users is by signing code using a digital signature accessed via a private key issued by a respected certificate authority. But signed code is not invulnerable. Due to lax key security and vetting processes, malware has managed to infiltrate applications with signed code. Extended Validation (EV) Code Signing Certificates help to halt malware infiltration by requiring a rigorous vetting process and helping ensure that private key security cannot be compromised. EV certificates require a hard token and associated PIN in order to sign code, introducing a more secure physical factor of authentication to the signing process. The EV Code Signing process provides browsers, operating systems, and security software an additional source of confidence in applications signed with an EV certificate. Read the white paper, Protect Your Applications—and Reputation—with Symantec EV Code Signing, to learn: • Key background on the latest malware threats • How you can provide users with reassurance that your application is safe to download • Why EV Code Signing Certificates represent the next step in advanced website security and their effectiveness • How you can help provide a frictionless experience when users attempt to download your application "
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symantec, malware, applications, security, code signing
    
Symantec Corporation
Published By: Symantec Corporation     Published Date: Jun 24, 2014
For years, developers have known that one of the best ways to reassure users is by signing code using a digital signature accessed via a private key issued by a respected certificate authority. But signed code is not invulnerable. Due to lax key security and vetting processes, malware has managed to infiltrate applications with signed code. Read the white paper, Protect Your Applications—and Reputation—with Symantec EV Code Signing, to learn: • Key background on the latest malware threats • How you can provide users with reassurance that your application is safe to download • Why EV Code Signing Certificates represent the next step in advanced website security and their effectiveness • How you can help provide a frictionless experience when users attempt to download your application
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security, applications, symantec, code signing, malware
    
Symantec Corporation
Published By: LogMyCalls     Published Date: Oct 20, 2014
The comprehensive guide to call tracking for digital marketing agencies.: the ins and outs and what you should be thinking about when shopping for a vendor or setting up your platform.
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digital marketing, marketing agency, phone call tracking, conversation analytics, marketing analytics, call conversion rate, marketing conversion rate, prove roi, data driven marketing, improve marketing performance
    
LogMyCalls
Published By: AdRoll     Published Date: Jan 21, 2015
To help data-driven marketers find better multi-touch strategies for understanding the full customer journey, allocating marketing budgets, and optimizing campaigns, we ran an in-depth survey of professional marketers in the US. Our findings should provide guidance on how to measure your campaign performance in the long and short term.
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adroll, attribution, attribution modeling, multi touch marketing, strategy, marketing strategy, data analytics, marketing campaign performance, display advertising, retargeting, digital attribution, mobile marketing, audience targeting, customer engagement
    
AdRoll
Published By: Crownpeak     Published Date: Jun 03, 2015
Enterprises have long personalized their visitor's web experiences, typically through product recommendations or basic user segmentation. However, today's customers demand more real-time, in-the-moment experiences that meet their needs whenever, wherever. The technology behind this level of personalized marketing continues to advance by adding situational, predictive and real-time elements to keep up with customer expectations.
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forrester research, personalization, next generation personalization, personalized experience, customer experience, personalized marketing, digital experience, contextual experience, user experience, emerging marketing, internet marketing, web content management, wcm, crm, customer care
    
Crownpeak
Published By: Crownpeak     Published Date: Jun 05, 2015
Despite the fact that a growing portion of the buyer's journey occurs online, many organizations struggle to alter their structure, processes and execution to serve a digitally oriented buyer. Moreover, there's no one-size-fits-all digital strategy that applies to every organization. The key is to understand your organization's digital type and apply the right digital strategy that fits your organization's needs. Hot off the presses from the SiriusDecisions Summit, we are delighted to share Gil Canare's presentation, "Choosing the Right Digital Strategy for You". This webinar features real life examples of different organization's digital types.
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siriusdecisions, digital type, digital organization, digital strategy, digital transformation, customer journey, buyer's journey, customer experience, customer lifecycle, personalization, web content management, wcm
    
Crownpeak
Published By: Crownpeak     Published Date: May 18, 2016
The Disruptive Future of Digital Experience Clouds Topics Include: - IaaS vs. PaaS vs. SaaS - Addressing concerns around cloud security, integration and customizability - Availability of cloud solutions in the major DX categories - The urgency for adopting cloud solutions
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crownpeak, forrester research, cloud, digital experience platforms, cloud solutions, saas, digital experience management, web content management
    
Crownpeak
Published By: Crownpeak     Published Date: Jun 30, 2016
This Forrester report outlines the steps customer experience (CX) professionals must take to optimize and continuously improve their digital customer experiences.
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customer experience, digital customer experience governance, digital customer experience, digital quality management, digital governance, best practices, forrester research, dqm, digital experience, digital touchpoints, digital marketing, online marketing
    
Crownpeak
Published By: Crownpeak     Published Date: Aug 25, 2016
Here’s why Digital Quality Management is mission-critical for any global enterprise, and how it’s helping digital marketers achieve their objectives.
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crownpeak, digital marketing, digital quality management, marketing, marketers, digital governance, dqm, online marketing, digital experience
    
Crownpeak
Published By: Crownpeak     Published Date: Sep 21, 2016
In this Forrester Research report, you'll learn: - How regulated industries can personalize web experiences without risk - Which CMS providers are equipped to help archive personalized experiences while maintaining industry compliance - How to assess whether a CMS vendor can meet your complex r
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crownpeak, forrester, forrester research, web experience, contextual, online customer experience, personalization, web content management, digital experience management, compliance
    
Crownpeak
Published By: Crownpeak     Published Date: Sep 21, 2016
Topics Include: - IaaS vs. PaaS vs. SaaS - Addressing concerns around cloud security, integration and customizability - Availability of cloud solutions in the major DX categories - The urgency for adopting cloud solutions
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crownpeak, forrester research, cloud, digital experience platforms, cloud solutions, saas, digital experience management, web content management
    
Crownpeak
Published By: Crownpeak     Published Date: Sep 29, 2016
The Gartner Magic Quadrant for Web Content Management (WCM) provides an in-depth analysis of leading vendors, designed to help guide companies that are in the process of evaluating a Web Content Management solution for their business. For the third year in a row, Gartner has recognized Crownpeak as a "Visionary" on its 2016 Magic Quadrant for Web Content Management. The report is an invaluable tool for gaining a better understanding of the industry's leading WCM solutions and their strengths. Crownpeak recently added Digital Quality Management to its platform, making us the only WCM with automated monitoring for flagging errors and inconsistencies. Enjoy a complimentary download on us!
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crownpeak, gartner, magic quadrant, web content management, wcm, digital quality management, digital experience management
    
Crownpeak
Published By: CMO.com     Published Date: May 10, 2016
New research from Altimeter Group found many organizations start the journey pursuing a "safe approach" that is more like “business as usual” than it is digital transformation.
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business management, strategy, business optimization, best practices, digital management, business reporting
    
CMO.com
Published By: CMO.com     Published Date: May 10, 2016
While it's true that all industries are feeling the pressure from digital transformation, certain challenges, trends, and opportunities are somewhat industry-specific.
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digital marketing, content management, marketing, retail, financial management, trends, best practices
    
CMO.com
Published By: CMO.com     Published Date: Mar 16, 2017
New analysis by the Adobe Digital Insights (ADI) team reveals some noteworthy shifts in the mobile landscape. The first: Tablets have failed to make a real comeback, despite strong holiday discounting in the United States. Additionally, Google Accelerated Mobile Pages (AMP) is catching on in the United States, where internet saturation is turning the mobile space into a fearsome battleground.
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amp, adobe digital insights, adi, mobile, tablet, amp
    
CMO.com
Published By: AdRoll     Published Date: Jul 11, 2017
The sums spent on digital advertising are so vast; any inefficiencies become costly disadvantages. Attribution models identify such waste, but too many marketers struggle to understand the opportunities of attribution. And even if marketers want better attribution, getting budget support and C-suite approval can prove daunting. This guide addresses three issues to help marketers implement better attribution: ? What attribution models are available and which is the right one for my brand? ? Whom will I need to work with and how can I get buy-in? ? How do I build a business case for attribution?
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attribution, digital advertising, marketing, advertising efficiency
    
AdRoll
Published By: Xiotech     Published Date: Apr 13, 2007
Organizations face a double whammy when it comes to data archive management. On one hand, the volume of digital and paper archives is growing exponentially. Industry analysts report that digital hard disk storage has grown 85 percent a year over the last eight years and 2.7 billion new sheets of paper are filed into folders every day.
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data archive, data management, storage, data warehousing, archive management, document search, search and retrieval, document management, document archive, xiotech
    
Xiotech
Published By: EMC     Published Date: May 01, 2009
During this recorded webcast, you'll find out how organizations are combining 3D and 2D into their brand centers and creating new ways to engage their customers. You'll learn how CGI saves money and maximizes the reuse of CAD assets and CGI artwork for a variety of emerging media. And, you'll see a product demonstration, showing the impact 3D images can have on your marketing programs. Learn more today!
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marketing, concent, cgi, cad, digital media, emc, images, artwork, images, plm, brand, image management, roi, return on investment, engineering, rich media, collaboration, media asset, webcast, non-technical marketing
    
EMC
Published By: IBM     Published Date: Mar 17, 2009
PTC, the Product Development Company® today announced that Samsung Electronics Co., LTD (SEC), a leading digital products manufacturer of mobile phones, televisions, and semiconductors, has selected PTC Windchill as its digital product development data repository to manage an integrated BOM of mechanical, electrical and software data across its globally distributed product development environment. Windchill is the standard enterprise PLM solution at SEC because of its powerful, Web-based support of key product development processes on a single technology architecture and execution environment.
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ibm, telelogic, samsung, ptc windchill, press release, electronics industry, product development, global bom, product lifecycle management, content management, dynamic publishing
    
IBM
Published By: Sanbolic     Published Date: Aug 21, 2009
Today, most video post production for standard-definition content has moved onto disk-based, non-linear editing (NLE) systems. These systems offer improved flexibility over linear, tape-based systems by allowing a workstation fast access to any part of the digital media file.
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hi def, hi-def, san, storage area network, storage area networks, cisco, storage, hi-def video, digital media, digital media storage, media storage, post-production, sanbolic
    
Sanbolic
Published By: Signiant     Published Date: Aug 14, 2008
Never before has the Media and Entertainment (M&E) industry seen such rapid change in business models, adoption of digital technologies, and global, distributed, collaborative workflows. New business ventures, consolidation of terrestrial-based television stations, broadband penetration, time-to-market pressures, and shifting audience viewership are some of the ingredients that are contributing to the re-definitions that are taking place in the M&E industry.
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signiant, digital media, supply chain, information management
    
Signiant
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