customer engagement

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Published By: Adobe     Published Date: Oct 05, 2016
Because so much of the customer journey is now digital, we have the power to measure it. We can know rather than guess how it looks and feels, and how audiences and individuals respond. With this knowledge, we can craft powerful experiences that get results, capturing the customer’s time, attention and loyalty. Think of an experience as a story. The customer is the protagonist.
Tags : 
customer experience, customer interaction, customer engagement, customer relationship, digital
    
Adobe
Published By: Adobe     Published Date: Oct 05, 2016
Because so much of the customer journey is now digital, we have the power to measure it. We can know rather than guess how it looks and feels, and how audiences and individuals respond. With this knowledge, we can craft powerful experiences that get results, capturing the customer’s time, attention and loyalty. Think of an experience as a story. The customer is the protagonist.
Tags : 
customer experience, customer interaction, customer engagement, customer relationship, digital
    
Adobe
Published By: Adobe     Published Date: Oct 05, 2016
Because so much of the customer journey is now digital, we have the power to measure it. We can know rather than guess how it looks and feels, and how audiences and individuals respond. With this knowledge, we can craft powerful experiences that get results, capturing the customer’s time, attention and loyalty. Think of an experience as a story. The customer is the protagonist.
Tags : 
customer experience, customer interaction, customer engagement, customer relationship, digital
    
Adobe
Published By: Adobe     Published Date: Sep 28, 2016
Download our new guide, Your Most Crucial Conversation, to learn how you can use personalized, real-time offers to give your customers what they need, right when they need it—so you can earn their trust and keep them coming back for more. Read the guide to discover how to: - Break down internal silos and speak consistently to customers - Deliver contextually relevant experiences for upsell, cross-sell, loyalty and retention - Make the transition to real-time personalization?
Tags : 
adobe, marketing, marketers, customers, customer engagement, customer loyalty, customer retention
    
Adobe
Published By: Adobe     Published Date: Sep 28, 2016
Download our new guide, Up Close and Personal, to learn how you can make the most of marketing’s hottest real estate — the mobile device. You’ll discover the tools and strategies you need to adopt a mobile-first mindset, so you can connect personally with customers. Right where they live. Get the guide now to explore the three Cs of mobile engagement: • Context — maximize mobile capabilities to make it relevant • Connection — discover strategies to make it personal • Cadence — learn to orchestrate content and time it right
Tags : 
adobe, marketing, marketers, mobile, engagement
    
Adobe
Published By: IBM Marketing Cloud     Published Date: Sep 26, 2016
Download this commissioned study by Forrester Consulting on behalf of IBM, and learn how you can understand what your customers want and need, and serve them best in that context.
Tags : 
customer experience, customer, customer engagement, customer relationship, customer service
    
IBM Marketing Cloud
Published By: Cisco     Published Date: Sep 08, 2016
This white paper shows how retailers are adapting to customer engagement.
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Cisco
Published By: MuleSoft     Published Date: Sep 08, 2016
Enterprises are adopting more and more SaaS applications and customers are interacting with companies from an increasing number of channels. Many companies are not ready to provide the level of engagement, service and support their customers demand. New applications are added to the company’s ecosystem, but not connected with the existing applications. Customer data is inconsistent and not synced across a customer’s lifecycle.
Tags : 
mulesoft, microservices, digital transformation, business value, it support
    
MuleSoft
Published By: IBM     Published Date: Sep 08, 2016
Watch this short video to see how the right commerce solution can help you understand your customers like never before, and deliver exactly what they want.
Tags : 
ibm, commerce, b2c, b2c ecommerce, ecommerce, cloud, customer engagement
    
IBM
Published By: CrowdTwist     Published Date: Sep 07, 2016
Explore 45 loyalty marketing ideas that will keep customers connected to and engaged with your brand beyond transactions.
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crowdtwist, loyalty, loyalty marketing, marketing, customer engagement, loyalty programs
    
CrowdTwist
Published By: CrowdTwist     Published Date: Sep 07, 2016
Explore 12 mobile strategies that can help your brand fuel customer engagement and reinforce loyalty.
Tags : 
loyalty, engagement, customer loyalty, customer engagement, branding, consumers, strategy
    
CrowdTwist
Published By: CrowdTwist     Published Date: Sep 07, 2016
Learn how adding engagement-based drivers to an existing loyalty program can help brands strengthen customer relationships and boost sales.
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crowdtwist, engagement, customer engagement, loyalty, customer loyalty, incremental sales, sales, marketing
    
CrowdTwist
Published By: IBM     Published Date: Aug 17, 2016
As digital transformation accelerates, the opportunity to engage customers digitally has never been greater — but so has the threat of not delivering great customer experiences. In order for customer insights professionals to compete, the use of customer understanding to optimize experiences at scale must be at the heart of all digital transformation initiatives. Digital intelligence provides a vision and approach that captures a holistic view of the customer in order to optimize digital interactions, engagements, and experiences. During his talk James McCormick will describe the vision and need for digital intelligence; the approach needed to make it a strategic initiative, and ultimately, how it will provide a competitive advantage.
Tags : 
ibm, customer experience, commerce, customer experience analytics, data insights, digital intelligence, digital interaction, engagement
    
IBM
Published By: IBM     Published Date: Aug 09, 2016
This brochure displays how Watson Engagement Advisor is transforming the way people and organizations interact with the latest evolution of self-service.
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ibm, watson, customer engagement, customer experience, cognitive computing, watson engagement advisor
    
IBM
Published By: IBM     Published Date: Aug 09, 2016
Download this white paper to learn: - How you can scale the expertise of your best agent using cognitive technology - The 5-step process behind how Watson Engagement Advisor works - What you can do to improve customer engagement
Tags : 
ibm, watson, customer engagement, customer experience, cognitive computing, watson engagement advisor, millennials
    
IBM
Published By: IBM     Published Date: Aug 09, 2016
This white paper breaks down the Watson Engagement Advisor in full.
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ibm, watson, customer engagement, customer experience, cognitive computing, watson engagement advisor
    
IBM
Published By: Marketo     Published Date: Aug 02, 2016
Download this report to learn about the critical issues the Financial Services Sector currently faces and how customer engagement offers a solution.
Tags : 
marketo, marketing, customer engagement, financial services sector
    
Marketo
Published By: IBM     Published Date: Aug 01, 2016
As digital transformation accelerates, the opportunity to engage customers digitally has never been greater — but so has the threat of not delivering great customer experiences. In order for customer insights professionals to compete, the use of customer understanding to optimize experiences at scale must be at the heart of all digital transformation initiatives. Digital intelligence provides a vision and approach that captures a holistic view of the customer in order to optimize digital interactions, engagements, and experiences. During his talk James McCormick will describe the vision and need for digital intelligence; the approach needed to make it a strategic initiative, and ultimately, how it will provide a competitive advantage.
Tags : 
ibm, commerce, customer experience, analytics, customer engagement, customer insight
    
IBM
Published By: IBM     Published Date: Jul 29, 2016
Read this Forrester report to learn how digital intelligence can help you combine insights from existing, new and emerging channels to drive timely, customer-obsessed decision-making. Get an up-close look at the disruptive nature of digital intelligence technology and find out how to continuously improve customer engagement.
Tags : 
ibm, commerce, cx experience, digital intelligence, customer engagement
    
IBM
Published By: Wyng     Published Date: Jul 28, 2016
Throughout this eBook, we’ll dive into examples of exemplary brands that have mastered the art of Participation Marketing, and leverage it as a key strategy to engage and inspire their audiences.
Tags : 
offerpop, consumer engagement, marketing, customer engagement, social, social media, participation marketing, marketer
    
Wyng
Published By: Genesys     Published Date: Jul 27, 2016
Your Guide to Delivering Seamless, Personalized Customer Experiences across Digital and Voice Channels
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genesys, omnichannel, contact center, customer experience, metrics, enterprise applications
    
Genesys
Published By: IBM     Published Date: Jul 22, 2016
Read this Forrester report to learn how digital intelligence can help you combine insights from existing, new and emerging channels to drive timely, customer-obsessed decision-making. Get an up-close look at the disruptive nature of digital intelligence technology and find out how to continuously improve customer engagement.
Tags : 
ibm, commerce, customer analytics, customer experience, digital intelligence, forrester
    
IBM
Published By: IBM     Published Date: Jul 19, 2016
This video demonstrates how IBM’s Behavior Based Customer Insight for Banking leverages predictive analytics to help you personalize customer engagement and deliver customized actions. The solution leverages advanced predictive models to analyze customer transactions and spending behavior to more deeply understand customer needs and propensities, anticipate life events, and help provide a unique customer experience.
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ibm, banking, finance, consumer insights, business intelligence, business anlytics
    
IBM
Published By: IBM     Published Date: Jul 19, 2016
This interactive demo demonstrates how IBM’s Behavior Based Customer Insight for Banking leverages predictive analytics to help you personalize customer engagement and deliver customized actions.
Tags : 
ibm, banking, finance, consumer insights, business intelligence, business anlytics
    
IBM
Published By: Hewlett Packard Enterprise     Published Date: Jul 13, 2016
With new technologies, new opportunities often emerge, especially in business. Download this asset to learn more about how social media and mobile devices, is changing the ways businesses interact with customers and the ways in which customers desire to be engaged. Sponsored by: HPE and Intel®
Tags : 
best practices, opportunities, mobile device, customer engagement
    
Hewlett Packard Enterprise
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