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Using Data to Drive Profit - Top 10 Keys for Using Data Analytics in Media and Entertainment

Published By: IBM
IBM
Published:  Feb 02, 2016
Length:  10 pages

Advanced analytics can provide extremelyvaluable insight into today’s media viewers.  This must-read report details the top 10 best practices for successfully implementing data analytics for driving profit, attracting new viewers, and increasing viewer loyalty.



Tagsibm, big data, analytics, media, entertainment, data analytics