In this conclusions paper, based on a presentation given at the Analytics 2014 Conference, Wayne Thompson, Manager of Data Sciences Technologies at SAS, introduces key machine learning concepts and describes new SAS solutions – SAS In-Memory Statistics for Hadoop and SAS Visual Statistics – that enable machine learning at scale. In addition, Herbert Bucheli, Head of Business Analytical Services, Senior Director, Aduno Group, shares his experiences using a recommendation engine to differentiate his firm’s new customer loyalty program.
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