Offers > Adobe > Achieving a single marketing view of the customer

Achieving a single marketing view of the customer

Published By: Adobe
Adobe
Published:  May 22, 2014
Length:  7 pages

This white paper explores how leading organizations are establishing a single marketing view of the customer and covers the steps necessary to evolve from a succession of impersonal outbound communications to a true cross-channel conversation with customers.

Download now to find out more.



Tagsadobe, single marketing view, one-to-one customer dialogues, cross-channel conversations, adobe campaign