Find out how modern marketers have implemented content marketing strategies to re-empower their marketing and sales organizations, impact purchase decisions, build trust, and generate quality leads.
IN THIS EBOOK, YOU’LL FIND:
An examination of the new buyer’s journey and marketing’s new role.
A content marketing comic book (yes, a comic book).
A side by side comparison of old-school vs. content-powered marketing.
Recommended next steps from content marketing superheroes such as Joe Pulizzi (Content Marketing Institute), Joe Chernov (Kinvey), Barabara Saxby (Accelent Consulting), Todd Wheatland (Kelly OCG), and more!