Whilst IAM is important for managing the access rights of increasingly mobile employees, three other major drivers have encouraged businesses to invest despite the tight economic conditions: the opening up of more and more applications to external users, the growing use of cloud based services and the rise of social media. The ultimate aim with all three is to nurture new business processes, thereby finding and exploiting new opportunities.
This report presents new research into the use and benefits of IAM and the relationship it has with these three drivers. The research is based on over three hundred interviews with senior IT managers in medium sized to large organisations in a range of business sectors across Europe. The report should be of interest to anyone wanting to better serve all types of users, whilst still keeping control over applications and data.