Offers > ClearSaleing > Forrester Consulting Analyzes the Total Economic Impact of Advanced Advertising Analytics

Forrester Consulting Analyzes the Total Economic Impact of Advanced Advertising Analytics

Published By: ClearSaleing
ClearSaleing
Published:  Aug 27, 2010
Length:  27 pages

As interactive marketing takes up more of a marketer’s budget, accurate measurement within and across channels becomes paramount. Increasingly, interactive marketers are looking for attribution technology partners to tell them not only whether a campaign was successful, but also how various campaigns — and ad channels — interact with and support or duplicate each other. Read this report to learn how you can benefit from implementing better advertising analytics for your company.



Tagsforrester, consulting, conversion rates, tei, advertising analytics, marketing analytics, conversions, attribution